Yogi Patel Email & Phone Number

Toronto, Ontario, Canada

• Leveraging data analysis skills to identify target customer segments and optimize customer acquisition strategies for a bank.
• Managing paid advertising campaigns across various platforms such as Google Ads, Facebook Ads, and LinkedIn Ads, optimizing budget allocation to maximize ROI and drive lead generation.
• Collaborating with cross-functional teams to delegate inbound leads and enhance customer experience.
• Collaborating with UX/UI teams to enhance website usability and optimize the digital customer journey, ensuring a seamless and engaging experience for users.
• Managing complex marketing calendar, coordinating activities across teams to ensure smooth execution of campaigns and timely delivery of results.
• Working on organic search research (keyword analysis, competitive analysis, technical audits, etc.) to identify relevant trends and patterns to inform on-site & off-site roadmap.

Ahmedabad, Gujarat, India

• Worked on digital marketing campaigns, driving the campaign ideation, content creation, and execution.
• Developed and executed an integrated end-to-end digital campaign strategy that delivers the right mix of inbound and outbound tactics to increase pipeline and create new leads.
• Worked on a 360-marketing campaign for Product Discovery Workshop services to startups and new entrepreneurs.
• Brought forward new content initiatives based on competitive analysis, market & SERP insights and performance analytics

Ahmedabad Area, India

• Responsible for overall digital presence of the company in the US and Canada markets. Worked closely with the design and development teams ensuring better user interface of the website; managing web and social media.
• Worked with the Business Development team to generate Sales Qualified Leads from paid social media and Google ads campaigns.
• Develop & execute cross-channel marketing campaigns (search, display, email, website development, social media) across all buying stages, delivering a 55 increase in ROI in 2020.

Ahmedabad Area, India

• My first stint working in a SaaS environment. A place where I learnt many things related to B2B and B2C marketing.
• The mandate was to emphasize more on customer journey, onboarding, and test, test and test.
• Made a good use of landing pages, tested them in different campaigns, provided gated content to leads, and ran Google ads and paid social media campaigns.
• Developed strategies to enhance UX & landing page optimization, utilizing Google Analytics to monitor traffic & performance of online channels.
• Also, a place where I learnt 'free' isn't a cheap word. 😇

Ahmedabad Area, India

• Manage and Execute all web marketing activities for the Portal
• Managing social media accounts (Facebook, twitter, LinkedIn, etc.)
• Partner with clients to identify opportunities in ad messaging
• Plan, Create and Execute Google Ads, paid social media campaigns
• Create email templates and manage bulk email marketing
• Content drafting for press release and content marketing

Ahmedabad Area, India

• We all are a little emotional or get nostalgic about our first job. I offer no aberration.
• Learnt website marketing and paid marketing working with a team of enthusiastic youngsters
• Worked on Google ads with great leader who lead from the front
• Managed clients' web presence and assisted in analyzing data to better performance
• Learned the basics of web marketing and how an agency works at the same time was pure bliss
• Assisted clients over email, chat to enhance their web and social media presence

Bachelor Of Engineering (B.E.), Electronics And Communication

Electronics and Communication

10+2, Science