Commercial Manager
London, England, United Kingdom
•Surpassed £10M income target through diversified revenue streams, including mall kiosks, promotions, vending, and technology.•Established market leadership by building strategic partnerships with key national accounts like JCDecaux, Ocean Outdoor, and SKY TV.•Led negotiations, collaborating with solicitors from contract initiation to completion, ensuring legal compliance.•Generated and strategically managed annual budgets, incorporating various income streams, with quarterly reforecasting for adaptability.•Developed annual business plans, outlining division-specific strategies for long-term organizational success.•Successfully integrated a new sales division, transforming a previously outsourced function, showcasing effective project management.•Formalized business processes, optimizing daily operations for efficiency.•As the ICT project lead, directed the design and functionality of a CRM system and online booking platform, enhancing overall business efficiency and customer experience.