Yolanda Mays

Yolanda Mays Email and Phone Number

Director of Buyer Acquisition and Engagement @ Informa Markets
Atlanta, GA, US
Yolanda Mays's Location
Atlanta, Georgia, United States, United States
Yolanda Mays's Contact Details
About Yolanda Mays

Professional with a proven track record in customer success and business development roles, combining 8 years of experience in fostering client relationships and driving revenue growth. Seeking a dynamic position as a Director where I can leverage my comprehensive understanding of customer needs and strategic business acumen to drive customer satisfaction, retention, and revenue expansion. Dedicated to building high-performing teams and implementing innovative strategies that maximize customer value and organizational success.

Yolanda Mays's Current Company Details
Informa Markets

Informa Markets

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Director of Buyer Acquisition and Engagement
Atlanta, GA, US
Employees:
3115
Yolanda Mays Work Experience Details
  • Informa Markets
    Director Of Buyer Acquisition And Engagement
    Informa Markets
    Atlanta, Ga, Us
  • Informa Markets
    Director Of Buyer Acquisition & Engagement
    Informa Markets Aug 2024 - Present
    United States
  • Emerald
    Director Of Customer Success
    Emerald Aug 2022 - Aug 2024
  • Emerald
    Conference Delegate Sales Manager
    Emerald Feb 2020 - Aug 2022
    Alpharetta, Georgia
  • Connect Meetings
    Director Of Business Development
    Connect Meetings Jun 2018 - Mar 2019
    Norcross, Ga
    Cultivate relationships with management, including VP of Sales, to align sales strategies and attainable solutionsStrategize pitches for new business to potential clienteleResponsible for increased revenue through new business lead generationResponsible for the management of strategic and operational marketingLiaison between customer relationship activities and sales teamIn charge of communicating new product roll out and developments to prospective clienteleProvide market feedback to Senior Leadership regarding competitive offerings, prospect needs and product development ideas.
  • Connect Meetings
    Director Of Customer Acquisition Programs
    Connect Meetings Jan 2017 - Jun 2018
    Norcross, Ga
    Manage all day to day efforts and activities associated with customer acquisition programs. Serve as the single point of responsibility for acquired recruitment, customer acquisition activity, timelines and customer satisfaction.Report and provide feedback to management using statistical data.Research accounts to generate prospects in order to obtain a plentiful pipeline.Manage and develop plans to meet goals and timelines.Work closely and effectively with the VP of Marketplaces to create collateral and presentations.Evaluate contracts to ensure compliance and timeliness.Represent the company to clients and industry associations, including delivering presentations about the company’s services and opportunities.Prioritize and manage shared resources between projects.
  • Connect Meetings
    Director Of Sponsorships
    Connect Meetings Oct 2015 - Jan 2017
    Norcross, Ga
    Design, implement, and manage sponsorship plans focused on growing sponsorship's across Marketplace events, including but not limited to ordering and execution within print and on site.Create a time frame and establish deliverables to ensure accurate activation.Work closely with accounting and the sales team on tracking and reporting of sold sponsorships , to ensure accurate reporting.Responsible for reporting and tracking all of the sponsorship opportunities, updating the appropriate members of staff as applicable by working with marketing, editorial, and sales.Work across the organization to conceptualize and develop sponsorship opportunities, and execute revenue generating opportunities to drive incremental revenue for the organization.Maintain accurate and updated records of all contacts and revenue projection pipeline of opportunities, highlighting all the prospecting, research and networking at conferences, events, and /or programs.Provide timely responses to prospects, and existing sponsors and partner request, and work in a consultative manner with sponsors and partners to deepen the relationship with Connect.
  • Collinson Media & Events
    Planner Development Team Manager
    Collinson Media & Events Jul 2014 - Oct 2015
    Norcross, Ga
    Recruit qualified meeting professionals to attend industry events, webinars, and/or receive award winning magazines.Actively maintain and develop professional relationships with qualified meeting plannersRepresented company on the telephone and at eventsMet, greeted and directed guestsBuilding market position by locating, developing, negotiating and closing new business deals.Identifying trendsetter ideas by researching industry and related events, publications and announcements. Tracking individual contributors and their accomplishments.Screening potential business deals by analyzing market strategies, deal requirements and financials.Proven ability to manage schedules, meet tight deadlines, and offer consistently high quality eventsTrack daily price of day for marketplace for recruiters (their bonus marketplace goal)Daily team support for ad-hoc issues/needsMake arrangements necessary for all new hires- computer, phone, paperwork, handouts, email set up, & SalesForce set upCreate Standard Operating Procedures and manage the system to track them.Working with database team, creating standard reports Track and maintaining any incentives specific to a marketplaceWorking with Director, ensure bonuses are paid on a timely basis
  • Connect Meetings
    Planner Development Coordinator
    Connect Meetings Mar 2013 - Jul 2014
    Norcross, Ga
    Collinson Media is one of the senior leaders in the meetings, travel and tourism industry, providing successful marketing solutions to a wide variety of clients for more than three decades. Our clients include convention and visitor bureaus, state tourism offices, attractions, hotels, resorts, chambers of commerce, destinations and convention centers. Based in the Greater Atlanta area, Collinson Media is a success story in today’s challenging, ever-changing environment. That story is based on strong relationships that result in servicing well-defined niche communities within the travel industry, an overall commitment to quality products and solutions that work for our clients, and a work environment that encourages new development, collaboration, education and service. From its beginnings in 1974 as a publisher’s representative firm, the company has expanded over the last decade into print and online publishing, conference and event production, and digital marketing and media. Our mission is to provide our clients with economical and highly effective, results-oriented tools to make their marketing efforts a success. We provide destination marketing organizations greater access to the leisure travel market and niche group markets through Internet solutions, demographically targeted newspaper inserts, and publications such as Audubon Magazine, Connect Magazine, Groupaway Magazine, Rejuvenate Magazine and America's Best Vacations newspaper inserts, as well as television coverage via broadcast product, The Getaway Forecast on The Weather Channel. Additionally, Collinson Media is an innovator within the ever-emerging Internet technologies field for tourism, travel, meetings and destination marketing. As part of its business strategy, the company manages several targeted newsletters and the travel consumer website VacationPlanning.net, as well as ConnectYourMeetings.com and RejuvenateMeetings.com.
  • Fifth Third Bank
    Customer Service Manager
    Fifth Third Bank May 2008 - Mar 2013
    Cincinnati, Ohio Area
    Responsible for all office resource personnel for CSR activity In charge of resolving customer issues and managing banking center procedures Responsible for cross-selling bank products and services to customers Must assure that branch is meeting outcomes and make sure that personnel are on task to meet. In charge of promoting customer support by consistently developing and cultivating client and branch rapport Responsible for training employees to reach their full potential by providing them with challenging opportunities that enhance employee career growth recognizing In charge of tracking the employee incentive program for the branch
  • Fifth Third Bank
    Customer Service Representative
    Fifth Third Bank Aug 2006 - Mar 2008
    Cincinnati, Ohio Area

Yolanda Mays Skills

Microsoft Office Project Management Strategic Planning Marketing Strategy Marketing Communications Customer Service Public Speaking Customer Satisfaction Coaching Banking Human Resources Outlook Sales Public Relations Leadership Marketing Event Planning Operations Management Coordinating Events Customer Service Management Corporate Events Event Management Meeting Scheduling Meeting Planning Event Producing Digital Marketing

Yolanda Mays Education Details

Frequently Asked Questions about Yolanda Mays

What company does Yolanda Mays work for?

Yolanda Mays works for Informa Markets

What is Yolanda Mays's role at the current company?

Yolanda Mays's current role is Director of Buyer Acquisition and Engagement.

What is Yolanda Mays's email address?

Yolanda Mays's email address is ym****@****dia.com

What is Yolanda Mays's direct phone number?

Yolanda Mays's direct phone number is +167898*****

What schools did Yolanda Mays attend?

Yolanda Mays attended Northern Kentucky University, Cincinnati State College.

What skills is Yolanda Mays known for?

Yolanda Mays has skills like Microsoft Office, Project Management, Strategic Planning, Marketing Strategy, Marketing Communications, Customer Service, Public Speaking, Customer Satisfaction, Coaching, Banking, Human Resources, Outlook.

Who are Yolanda Mays's colleagues?

Yolanda Mays's colleagues are Patricia Teixeira, Scott Miller, 𝙏𝙖𝙩𝙞𝙖𝙣𝙚 𝘿𝙪𝙧𝙤, Leslie Cruz, Ali Taylor, Beatrice Miner, Harry Ivin.

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