An experienced Transformational Leader having worked in Europe, UK, South Africa and Australia in both global and local roles across Retail, FMCG, B2B and Startup. Leading strategy on brands including Aquafresh, Cadbury, Stella Artois , Morning Fresh, Dan Murphy’s, Vintage Cellars, Liquorland and Reece.Building brands customer love and delivering business transformation through data as well as consumer and customer understanding. My expertise lies in driving profitable growth through brand differentiation and a clear proposition brought to life through a cohesive brand experience at every touch point.The scope of transformation includes creating growth Strategies, Digital Transformation, Establishing Loyalty programs, Brand Creation, Ecommerce and Omnichannel store design that builds a long-term growth roadmap.I am a passionate, values-based leader with an infectious energy that brings out the best in people.Subscribing to the African philosophy of “Ubuntu” - meaning "I am because we are" - I believe that by developing the individual and working together, we create high performing teams that can achieve more as a collective.I love creating connections between people, concepts and ideas and believe that through these connections we grow and continue to learn.