Leading a marketing department of 20 marketers*Marketing automation - Led the transformation to marketing automation by onboarding several systems to improve onboarding process and client communication *Brand Development & Positioning as one of the top online brokers, including rebranding and positioning, PR and reputation management.* Created and build a new brand language for all the company’s assets from SEM to Social Media throughout all company's assets.* Acquisition – opened new revenue and traffic streams including opening the company to new markets.* Data driven marketing campaigns including implantation of AB testing techniques. Built the SEO strategy and led to a stability and then an increase not only in Organic traffic but also in Organic Paying clients including building a steady PR activity.* Built internal procedures to improve the corporation between department, especially with sales teams.

*Was hired to develop and build the marketing department, focusing on branding, performance, monetization and user experience*In charge of social media, marcom, email marketing, creative and innovative marketing initiatives

* Head of marketing for the core business unit, in charge of all marketing activities, managing a team of marketing experts* Focal point for all Product related tasks/initiatives am in charge of delivering the Business needs throughout the year resulting an increase of more than 10% on leading products - working closely with PMs and Dev teams * Working closely with the creative studio supplying a wide variety of creative initiatives to the business unit*Constantly looking for new marketing opportunities, have established new revenue channels including influence marketing channels which bring 100's of users every month*In charge of sites performance and optimization - constantly improving*Delivering traffic via different acquisition channels

* Managing a team of MSO marketing project managers and coordinators* Developing the company's marketing strategy company's objective* Act as a key player in implementing of new technologies and advanced measuring solutions together with Product managers* In charge of creating new marketing deals both online and offline including sponsorship deals field marketing activities as part of the company's branding KPIs* Prepare marketing strategies alongside other company executives and marketing managers* Monitor and report on effectiveness of marketing communication, campaign and performance* Working closely with company's design studio assisting with new product launches* Creating new working procedures and implementing new marketing tools* Part of the company's marketing management team reporting directly to the CMO* Maintain daily relationship with both external and internal marketing departments and act as the connecting layer between them

Built worldwide connections and partners as part of an affiliate network.Established, designed and operated two affiliate marketing websites including BizDev, SEO, PPC, Social media, Design, UX, UI and daily business negotiations with more than 30 different vendors .Promoted the websites on both paid and organic search, reached top 3 SERP's on major competitive search terms as well as long tails.

NetBet is the managing company of theLotter.comWas an active member of a management, part of a task force empowered to re-brand the company's gaming platform. Was in charge of creating management annual KPI’s, analyzed company's clientele and segmented into different populations. Established new marketing mechanism including building a new marketing approach both onsite and offsite via emails, newsletters and customer support, leading to the company’s exponential growth in terms of users, revenues and profit.

This position,involves collecting data from various feilds, setting sales targets and daily performance evaluation, dealing companies daily cash flow.Repoprting directly to companies CFO on day to day base.

This position, which is under the responsibility and control of the Israeli Security Service “shabak”, included management responsibility for the Security Check Zone as well as advisor responsibility to the Head of Security. The Senior Security Advisor role required:- Technological proficiency, presentation and training skills- Management of Security Check Zone personnel.- Interviewing candidates for airport security checkers positions.