* strong participation on brand evolvment and visual guidelines (creating style guides and brand book) 
* pitching and designing new landing pages
* designing concepts for PDP visuals (product detail pages)

* creating email automations (e.g. training guides and cross selling)
* creating individual shipping booklets for defined targets groups with specific content like training and eating guides
* close work with social and PR department to create one of a kind social media presence and innovative PR projects 

* designing campaigns for new product launches
* regular brain storming with performance marketing to create new and powerful advertisings on Facebook, display and affiliates
* strategic product advertisement on weekly basis (CRM)
* creation of printed media (e.g. in package flyer, posters, direct mailings, events, product brochures, advertising)
* organization of photo shootings from first contact with photographer to creating shot list and supervising photo shootings (product & people shootings) 
* creating POS concepts and producing them

* creating new packagings for new and current products from concepts to design to final print data
* optimization of UI/ UX with CPO
* hiring new team members and building a solid foundation in the design department
* Regular follow up with  stake holders for projects on ticket system troll
* monthly team member feedback talks
* creating quarterly new OKR sets for design department (in cross alignment with other departments) and regular follow ups with team members on current progress (started in beginning of Jan 2017)
* regular communication with external freelancers for specific projects like video creation and 3D imagery

* optimization and enhancement of UI and online store
* setting up flawless move to new backend  ZMB
* creating new email automation (e.g. sign up, order confirmation and friend invites)
* creating shipping packages boxes and parcels
* strategic product advertisement on daily and weekly basis (CRM)
* on site and marketing banner & image 
* creation of printed media (e.g. greeting cards, postal infomercials and direct mailings)
* creating packaging for new products and updating existing ones
* taking care of customers through e-mail and live chat (Customer Care)
* enhancing social foot print on Facebook and Instagram with regular postings and comments

* conception and creation of entire company branding for e-commerce company lesara.de
* optimization and enhancement of UI and online store
* creating new email automation (e.g. sign up, order confirmation and friend invites)
* creating shipping packages boxes and parcels
* strategic product advertisement on daily and weekly basis (CRM)
* on site and marketing banner & image 
* creation of printed media (e.g. greeting cards, postal infomercials and direct mailings)
* creating new sales every day and weekly events
* hiring new team members and building a solid foundation in the production team

Production Lead* managing the production team of 8 people
* quality assurance for upcoming sales
* regular feedback for shop front image visuals 
* work assignment for upcoming events through the production team (ca. 25 people)
* following up on team members progress and statuses
* weekly team meetings to update on news and changes

Senior Production Designer* creating banners & product images designs for website
* uploading product information sourced from excel and creating new sales
* working closely with QA to generate flawless projects
* building big shop sales (around 150 products +)

#worked on product imagery#built shop front images

#different banner design for different websites (advertising)