Align all teams in the brand organization to go-to-market gates and milestones [current, interim, and future ways of working]Establish inputs/outputs and RACI to ensure teams have visibility and clear direction on upcoming gates, dates and expectations & roll-out as we approach each new milestone

Cultivate global relationships with brands in the athletic, footwear, and outdoor markets by instilling trust and creative partnership on custom retail displays to inspire brand engagement through the consumer journey • Launch tailored business development GTM strategies per global region aligning with company goals & planned growth• Manage and exceed quarterly budgets per account & identify strategic growth opportunities • Lead brand expansion in China by developing and mentoring an Account Team, building connections with clients, facilitating product development with Sourcing, and creating partnerships with internal Operations across the region, ultimately leading to 3MM in sales in 2020• Strategize EMEA business operations for new initiatives and revenue streams in 2021 • Manage global commercial team members including Account Managers (relationship management) and Project Managers (managing internal stakeholders and timelines)• Keep a pulse on industry trends through competitive analysis on consumer preferences• Negotiate client NDA and legal contracts for long-term partnership• Stretch assignments: Facilitate Design Sprints & Brainstorms, and Sustainability Committee Team Member

Creative studio project management in an agency style environment for our most innovative clients requiring frequent product design updates • Cross-functional leadership through the product development process, streamlining creative and client management• Provide expert knowledge: to the client regarding product and to internal development teams regarding client expectations• Partner with the creative team to create concept presentations for new retail initiatives in the athletic and outdoor markets• Expert product knowledge on creative and technical processes including small to full-scale production• Strategic planning for sales team for global client portfolios

Develop and grow brand identities of three major intimate apparel brands by leading efforts in merchandising, styling, marketing, and digital content creation• Direct seasonal merchandising, assortment planning, product line management, new product GTM implementation• Uphold brand ethos by owning asset creation, marketing direction, andpartnering with teams: design, sourcing, production, e-commerce, sales, creative services• Responsible for 360 North America market calendar and execution of milestones for product creation and launch• Standardized seasonal and process calendar through a formal process flow chart that was used through the entire product lifecycle• Directed re-branding exercises including consumer market research panels, marketing assets (new logo, hangtags, website), and launched a formal brand guide book used by design and sales• Partnered with creative director on creating the vision for seasonal photoshoots used for lookbooks, wholesale e-commerce, and catalogs

Supported the growth of all brands: private label, licensed, branded by creating branded content • Owned the development of style guides and product information for seasonal launches• Supported digital content creation for platforms including: social media, ecommerce and print• Managed data input for inventory and CRM systems• Partnered with product developers to ensure samples arrived in time for presentations and photoshoots• Worked directly with creative services to develop photoshoot production plans and execute day-of

Supported the design department cross-functionally for product needs