Yogi Shankar Email & Phone Number

New York, New York, Us

Lead the development of long- and short-term strategies. Manage overall operations and make major decisions affecting the organization.Our CompanyWe leverage Artificial Intelligence & Machine Learning to help companies optimize their operational strategies. We are experts in linking structured and unstructured data and helping companies institutionalize data driven decision making.Our Core Capabilities:Customer Insights - Identify, Understand & Predict Drivers of customer behavior.Market Insights - Analyze Market profile - Demographic, Psychographic & Economic.Strategy Optimization - Identify best possible outcomes for operational strategies.Sales & Marketing Effectiveness - Identify & Optimize drivers of customer path to purchase. Service Excellence - Identify key customer touch points and optimize service deliveryDigital Marketing & Social Media - Optimize Digital and Social CampaignsBusiness Intelligence - Integrate analytics into operational reporting.Industries Served; Direct Selling, CPG, Retail, Manufacturing, Entertainment & Telecom

Dallas, Texas, Us

MANAGEMENT CONSULTING & ANALYTICSLed strategic and tactical initiatives and managed C-level relationships at Fortune 500 companies and start-ups. Worked extensively with senior executives in crafting business strategies; designing and delivering business processes; optimizing organization structures; and designing and delivering information technology capabilities to drive strategic differentiation and top & bottom-line value. These initiatives enhanced market growth, improved productivity, reduced costs, and enhanced employee/stakeholder satisfaction. Projects initiated and managed, generated revenue increases of $1+ billion and cost savings of $200+ million.Key Initiatives:• Strategy: Analyzed market risks & opportunities and identified market and company specific drivers of current and future revenue. Linked drivers with operational strategies and developed multiyear strategic road map.• Sales: Led the implementation of a sophisticated analytical based Sales Management Platform that integrated sales force management, operational reporting, local market data and customer information.• Marketing: Developed detailed Go To Market strategies for new products, expansion of existing markets and launch of new markets. Determined optimal product, positioning and pricing mix for target markets. Integrated strategies across e-commerce, social media and digital marketing and implemented marketing cloud initiatives to improve brand equity, media spend and increase ROI. • Supply Chain: Analyzed supply chain effectiveness – inventory optimization and order fill process, sourcing & network optimization. Developed a comprehensive sales and operations planning process to improve alignment among Sales, Marketing and Supply Chain.• Social Media: Developed methodology to analyze effectiveness of marketing and branding strategies across key social media networks – Twitter, Facebook, Instagram & Pinterest.

Led strategic and tactical initiatives and managed C-level relationships at Fortune 500 companies and start-ups. Enhanced Client Processes in the areas of Market Analysis, Segmentation Strategies, Sales Forecasting and Demand Planning, Marketing Mix Analysis, Competitive Analysis, Retention Strategies, Supply Chain Optimization, Service Effectiveness.Developed strategies and tactical plans to support multi channel interactions with special emphasis on social media.Reviewed customer life cycle processes and identify areas of opportunities for revenue enhancementsAnalyzed supply chain effectiveness – inventory optimization and order fill process, sourcing & network optimization. Developed a sales and operations planning process to improve alignment among Sales, Marketing and Supply Chain.

Northampton, Gb

Responsible for developing and implementing Customer and Representative Experience Management strategies across the global enterprise. Key Initiatives:• Customer Experience: Created Omni channel Global Service Centers of Excellence to support key activities of Targeting, Acquiring, Servicing and Retaining of Customers and Representatives. The centers were located globally with an operational budget of $400+ million, 8000+ FTEs and supported a revenue base of $12+ billion. Efficiently re-engineered service operations and significantly improved service levels, quality, and employee & customer satisfaction. Service levels increased by 50%, cost per contact was reduced by 15% and employee attrition was reduced from 90% to 25%. Total cost savings generated was $300+ million.• E-Commerce: Launched enterprise wide e-commerce (B2B and B2C) initiatives to increase Sales and Retention. Led the implementation of a highly sophisticated rules based sales engine to increase the ROI of targeted marketing. Revenue increased by 40% over a 3-year period. Innovative self-service functionality increased online usage from 30% to 80% and reduced customer service costs by 15%.• Process Transformation & Outsourcing: Leveraged operational infrastructure from the US and standardized best in class practices across the global enterprise. As a key member of the Sales and Operations Planning process, identified and developed operational synergies between Customer Care, E-commerce, Sales, Marketing and Supply Chain. Team generated positive financial impact of $500+ million. Leader of the development and implementation of Business Process Outsourcing initiatives in key functional areas and key markets. Total processes outsourced was $600+ million. • Organizational Development: Reorganized and streamlined the organizational structure and implemented best in class practices in organizational development.

Philadelphia, Pa, Us

Reorganized and revitalized the Customer Service organization, improved Customer Satisfaction, Sales and Retention. Responsible for the service and operational processes for 1500+ associates in 10 Operational Centers. Recipient of 1999 Comcast Cable’s Core Business Champion award for successfully creating a world class customer service and operations infrastructure.

Overland Park, Kansas, Us

Managed the corporate operations and systems team for the development, roll out and maintenance of critical core applications and processes to support Sprint’s residential long distance revenue and retention objectives. Key member of the risk analytics project team.