• Launched and managed 70+ new sellers per year covering overall business from product selection to marketing strategy• Conducted Y2 analysis that the seller’s aggressive advertising investment in the early stages helps them settling in virtuous cycle which results the success in the second business year, and achieved remarkable results in advertising based on the analysis(Achieved ad adoption rate YE goal of 73%, maintained 34% Ad-spending/sales vs. 28% team avg. as of Q2)• Led Fashion jewelry category development by designing and executing overall programs and managed recruited sellers based on self-created category specific strategies (Achieved 8.8 % L2L rate vs. 5.3% offsite event avg. and generated a total of $360K of sales) • Released Playbook for Softlines category brand owners which covers overall business strategies and share over Amazon Asia branches

- Optimized Outlet SKUs through category-wise/price range-wise analysis and improved price structure through involving potfilio improvement project(YTD May sell out +12% growth, +27% sell out growth after applying new price structure)- Drived sell out be designing and executing various in-store, outdoor event promotion(Luckyday seasonal gift card event +31% sell out growth vs avg. monthly sell out, Switching from blade campaign +60mil KRW sell out vs avg.)- Improved Outlet VMD by installing promotion zone in 5 stores which targeted outlet main consumers by highlighting key promotion products

-Reported overall business status to Sales lead and supported execution of Sales team based on Channel-wise performance analysis- Proposed new promotion pricing logic with 3 standards(Sales, profit, profit%) through modelwise analysis of promotion efficiency in 3 main accounts

- Executed "ISE program(quantitative measuring tool for in store management) Improvement project" and elevated credibility of ISE program through change mainly in measurement standards and product lists- Took a big role in "In store promotor optimization project" and help adding one of big standards(invested cost of last year) in promotor deployment guidline- Created new form of department store sell out report to analyze them by regional groups and improved existing competitor promotion report to compare effectively with our promotion by changing measurement method

- Analyzed the main parts of marine engines and delivered the main technical and business implications to the team to minimize learning time- Identified the key decision makers in the purchase of marine engines through value chain analysis, to suggest the realignment of the client's sales effort with the appropriate target

- Conducted market research for shopping application "Stamp koong" around universities- Established strategic alliance with more than twenty shops which is the best result along all intern teams