Yu-Tung (Jasmine) Chan Email and Phone Number

・Defined regional digital marketing strategies in partnership with HQ and local markets to ensure the growth of market share and ROI across 16 APAC markets. ・Initiated the regional SEO project that surged organic traffic by 16% YoY and surpassedeshop organic conversion goal by 220%.・Led “Your Voice Matter” end user review program, achieving 10%+ QoQ member acquisition increase in 12 markets.

・Engineered full-funnel media campaigns that synergized market trends, omni-channel strategies, and execution, leading to measurable outcomes aligned with business goals. ・Crafted new product launch campaigns with precise audience communication across social platforms, influencer cooperation, and buzz advocacy, resulting 23%+ YoY in digital SOV, and a 16% boost in purchase intention.