OK is an affordable high-end fashion jewelry brand in the China market. Our business model is to market and sell directly to the consumer via monthly subscription through our ‘OBox’ - a curated selection of jewelry designed from internationally recognized designers with local China supply chain efficiencies. ‘OBox’ allows a B2C convenience with the benefit of product line browsing and hands on trial experience by the consumer. OK is the short form of the phrase “One Kind”, with the aim of “Making every modern woman to have a unique self-identification”. Each jewelry express women‘s romantic and mystery beauty.She will draw inspiration from [ classical romantic stories ] . She will explore unique fashion themes of [ retro and futuristic ]The products are mainly COOL earrings.Our focus is creating a fashion trend distribution medium for accessories and a fast-fashion ecology for women.