In Charge of all the relationship and marketing engagement between Uk - China for WBFC

1.Supported the Phoenix News application to improve user viscosity and experience by optimizing the personalized contents based on user profiles and in-app behaviour patterns, monitoring the main interface, collaborating with the technical department to fix bugs in time and enhance algorithmic logicality.2.Participated in Establishing Phoenix Network’s first batch of media library rating systems, formulated the rating standard, reviewed and re-rated all contracted media sources, promoted or restricted contents.3.Collaborated with the Phoenix News technical team in the data mining process, to ensure a successful establishment of the initial machine learning model for the recommender system, to upgrade targeted high-quality push.4.Gained a strong experience of push operation: produced general and personalized pop-up push, which brought daily active user to 3000k plus; timely monitoring and editing flash massages of breaking news; organized integrated edition of thematic news.5.Successful practice on multi-social media platforms: produced manuscripts based on hot topics on WeChat, brought 100k plus viewing; Launched several trending tags on Weibo, achieved 60k of followers per week with 100k plus reading; Created 2 columns on the Phoenix News application, attracted 100k plus of fans.