Yucel Guloglu

Yucel Guloglu Email and Phone Number

Duty Free Sales Manager -Mey Icki / Diageo @ Mey Icki A.S. - Diageo
şişli, istanbul, turkey
Yucel Guloglu's Location
Istanbul, Istanbul, Türkiye, Turkey
Yucel Guloglu's Contact Details

Yucel Guloglu personal email

About Yucel Guloglu

Sales ManagementSpecialties: Sales Management

Yucel Guloglu's Current Company Details
Mey Icki A.S. - Diageo

Mey Icki A.S. - Diageo

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Duty Free Sales Manager -Mey Icki / Diageo
şişli, istanbul, turkey
Employees:
388
Yucel Guloglu Work Experience Details
  • Mey Icki A.S. - Diageo
    Duty Free Sales Manager
    Mey Icki A.S. - Diageo Nov 2011 - Present
    Summary of Responsibilities*Achieving the targets of volume, turnover, and profit of international duty-free customers.*Responsible for the management of all Duty-Free customers.*Responsible for increasing the business volumes and productivity of the Duty-Free customers and their performance.*To perform the above functions; -Lead the preparation of monthly/yearly sell-in and sell-out forecasts of the DF customers -Taking and following the orders of the customer, taking… Show more Summary of Responsibilities*Achieving the targets of volume, turnover, and profit of international duty-free customers.*Responsible for the management of all Duty-Free customers.*Responsible for increasing the business volumes and productivity of the Duty-Free customers and their performance.*To perform the above functions; -Lead the preparation of monthly/yearly sell-in and sell-out forecasts of the DF customers -Taking and following the orders of the customer, taking into account the activities of the relevant months, in order to reach the sales and profit targets. -Lead the preparation of the annual activity plan before negotiations with the customer. -Lead the preparation of commercial proposals for the negotiations with the customers regarding the annual agreements -Manage the sales team (2 field managers & 22 brand consultants) in order to maximize sell-out and execute the consumer activities to get the maximum return. -Preparing the Duty-Free channel strategy with Customer Marketing and ensuring its perfect execution. -Contributing to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work by these rules. -To ensure the high motivation of the sales team and involve them in the preparation process of the activity plans. Show less
  • Diageo
    Duty Free Turkey Key Account Manager
    Diageo Jul 2010 - Oct 2011
    Istanbul
    -Reporting to Turkey Sales DirectorSummary of Responsibilities*Achieving the targets of volume, turnover, and profit of international duty-free customers.*Responsible for the management of all Duty-Free customers.*Responsible for increasing the business volumes and productivity of the Duty-Free customers and their performance.*To perform the above functions; -Lead the preparation of monthly/yearly sell-in and sell-out forecasts of the DF customers -Taking and… Show more -Reporting to Turkey Sales DirectorSummary of Responsibilities*Achieving the targets of volume, turnover, and profit of international duty-free customers.*Responsible for the management of all Duty-Free customers.*Responsible for increasing the business volumes and productivity of the Duty-Free customers and their performance.*To perform the above functions; -Lead the preparation of monthly/yearly sell-in and sell-out forecasts of the DF customers -Taking and following the orders of the customer, taking into account the activities of the relevant months, to reach the sales and profit targets. -Lead the preparation of the annual activity plan before negotiations with the customer. -Lead the preparation of commercial proposals for the negotiations with the customers regarding the annual agreements -Manage the sales team (2 supervisors & 9 brand consultants) in order to maximize sell-out and execute the consumer activities to get the maximum return. -Preparing the Duty-Free channel strategy with Customer Marketing and ensuring its perfect execution. -Contributing to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work by these rules. -To ensure the high motivation of the sales team and involve them in the preparation process of the activity plans. Show less
  • Diageo
    Key Account Manager
    Diageo Mar 2007 - Jul 2010
    Istanbul, Turkey
    -Reporting to DutyFree Sales ManagerSummary of Responsibilities*Achieving the targets of volume, turnover, and profit of international duty-free customers.*Responsible for the management of international duty-free customers Nuance and Heinemann groups. These two groups are generating 75% of the total Turkey duty-free business turnover and volume.*Responsible for increasing the business volumes and productivity of the customers and their performance.*To perform the above… Show more -Reporting to DutyFree Sales ManagerSummary of Responsibilities*Achieving the targets of volume, turnover, and profit of international duty-free customers.*Responsible for the management of international duty-free customers Nuance and Heinemann groups. These two groups are generating 75% of the total Turkey duty-free business turnover and volume.*Responsible for increasing the business volumes and productivity of the customers and their performance.*To perform the above functions; -Preparation of monthly/yearly sell-in and sell-out forecasts of the customers. -Taking and following the orders of the customer, taking into account the activities of the relevant months, in order to reach the sales and profit targets. -Preparation of activity plans and commercial agreement proposals before annual agreement negotiations with customers. -Managing the sales team (2 supervisors and 12 brand consultants) to maximize sales and carry out customer activities to achieve maximum returns. -Contributing to the execution and development of the duty-free channel strategy. -Contributing to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work in accordance with these rules. -To ensure the high motivation of the sales team and involve them in the preparation process of the activity plans. Show less
  • Diageo
    Operation Manager (Domestic Sales Of Turkey)
    Diageo Aug 2006 - Mar 2007
    Istanbul, Turkey
    -Reporting to the Turkey Domestic Sales Director• Coordination of OnTrade and OffTrade channels for forecasting, targeting, and activity plans, and improving the effectiveness of promotions.• Creating target and quota plans on the basis of sales channels and regions and following up on their implementation.• Management and advisory to the area managers in the forecasting process, as a single point of contact for domestic forecasting.• Being a single point of contact for… Show more -Reporting to the Turkey Domestic Sales Director• Coordination of OnTrade and OffTrade channels for forecasting, targeting, and activity plans, and improving the effectiveness of promotions.• Creating target and quota plans on the basis of sales channels and regions and following up on their implementation.• Management and advisory to the area managers in the forecasting process, as a single point of contact for domestic forecasting.• Being a single point of contact for weekly/monthly brand monitor reporting• Guidance to regional managers (5 people) and sales supervisors (10 people) to achieve their sales and sales targets. Show less
  • Diageo
    On-Trade Regions & Hotels Manager (Turkey)
    Diageo Nov 2004 - Aug 2006
    Istanbul, Turkey
    -Reporting to the OnTrade Channel Sales ManagerSummary of Responsibilities*Helping to develop on-trade (hotelrestcafébar) channel strategy.*Execution of on-trade (hotel, rest,café-bar) channel strategy.*Establishing Hotel sales channel through distributors and improvement Hotel specific implementations.*Delivering sales targets via managing distributors and teams (forecasting, volume, coverage, distribution)*To perform the above functions; -Preparation of… Show more -Reporting to the OnTrade Channel Sales ManagerSummary of Responsibilities*Helping to develop on-trade (hotelrestcafébar) channel strategy.*Execution of on-trade (hotel, rest,café-bar) channel strategy.*Establishing Hotel sales channel through distributors and improvement Hotel specific implementations.*Delivering sales targets via managing distributors and teams (forecasting, volume, coverage, distribution)*To perform the above functions; -Preparation of monthly/annual both sell-in and sell-out sales forecasts and targets of the sales team. -Achieving the volume, coverage & distribution targets by managing 1 regional manager, 4 supervisors, and 11 distributor sales teams. -Contribution to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work in accordance with these rules. -Keeping the motivation level of the sales team high. -Training of the distributor's sales team. Show less
  • Guinness United Distillers And Vintners
    Area Sales Manager (West Turkey)
    Guinness United Distillers And Vintners Jan 2002 - Nov 2004
    Istanbul, Turkey
    -Reporting to the Turkey Domestic Sales DirectorSummary of Responsibilities*Responsible for Western Turkey (includes Marmara, Aegean regions and the West side of Mediterranean, Central Anatolia, and Black Sea regions)*Delivering sales targets via managing distributors and teams (forecasting, volume, coverage, distribution)*To perform the above functions; -Preparation of monthly/annual both sell-in and sell-out sales forecasts and targets of the sales team.… Show more -Reporting to the Turkey Domestic Sales DirectorSummary of Responsibilities*Responsible for Western Turkey (includes Marmara, Aegean regions and the West side of Mediterranean, Central Anatolia, and Black Sea regions)*Delivering sales targets via managing distributors and teams (forecasting, volume, coverage, distribution)*To perform the above functions; -Preparation of monthly/annual both sell-in and sell-out sales forecasts and targets of the sales team. -Contribution to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work in accordance with these rules. -Achieving the volume, coverage & distribution targets by managing 3 regional managers, 4 supervisors, and 27 distributor sales teams. -Keeping the motivation level of the sales team high. -Training of the distributor's sales team Show less
  • United Distillers And Vintners
    Area Sales Manager (Mediterranean & Aegean)
    United Distillers And Vintners Jan 2001 - Jan 2002
    Izmir, Turkey
    -Reporting to the Turkey Domestic Sales DirectorSummary of Responsibilities*Managing the affiliated Sales Team to achieve sales targets (forecasting, sales, coverage, and distribution).*To perform the above functions; -Preparation of monthly/annual sales and sales forecasts and targets of distributors. -Contributed to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules… Show more -Reporting to the Turkey Domestic Sales DirectorSummary of Responsibilities*Managing the affiliated Sales Team to achieve sales targets (forecasting, sales, coverage, and distribution).*To perform the above functions; -Preparation of monthly/annual sales and sales forecasts and targets of distributors. -Contributed to the development and implementation of marketing plans. -Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work in accordance with these rules. -Achieving the volume, coverage & distribution targets by managing 2 regional managers (4 distributors and 12 distributor salespeople) and 1 sales supervisor. -Keeping the motivation level of the sales team high. -Training of the distributor's sales team. Show less
  • United Distillers And Vintners
    Regional Sales Manager (Mediterranean)
    United Distillers And Vintners Jun 1999 - Jan 2001
    Antalya, Turkey
    -Reporting to the Domestic Channel ManagerSummary of Responsibilities*Realization of sales targets by managing distributors and team (forecasting, sales, coverage & distribution)*To perform the above functions;-Preparation of monthly/annual sales and sales forecasts and targets of distributors.-Contributed to the development and implementation of marketing plans.-Worked in full compliance with legal requirements, company procedures, and competition rules, and the team… Show more -Reporting to the Domestic Channel ManagerSummary of Responsibilities*Realization of sales targets by managing distributors and team (forecasting, sales, coverage & distribution)*To perform the above functions;-Preparation of monthly/annual sales and sales forecasts and targets of distributors.-Contributed to the development and implementation of marketing plans.-Worked in full compliance with legal requirements, company procedures, and competition rules, and the team was ensured to work in accordance with these rules.-Achieving the volume, coverage & distribution targets by managing the distributor sales team (4 people).-Keeping the motivation level of the sales team high.-Training of the distributor's sales team. Show less
  • Komili Satis Pazarlama Ve Ticaret  A.S
    Regional Sales Manager (Mediterranean & South Aegean)
    Komili Satis Pazarlama Ve Ticaret A.S Mar 1997 - Jun 1999
    Antalya, Turkey
    Reporting to Sales DirectorSummary of Responsibilities*Realization of sales targets (forecast, sales, coverage, distribution) by managing distributors and team*To perform the above functions; -Preparation and followup of monthly/annual sales and sales forecasts and targets of distributors. -Ensuring the achievement of volume, coverage, and distribution targets in the region of responsibility with the management of 3 sales supervisors, 8 sales staff, 42… Show more Reporting to Sales DirectorSummary of Responsibilities*Realization of sales targets (forecast, sales, coverage, distribution) by managing distributors and team*To perform the above functions; -Preparation and followup of monthly/annual sales and sales forecasts and targets of distributors. -Ensuring the achievement of volume, coverage, and distribution targets in the region of responsibility with the management of 3 sales supervisors, 8 sales staff, 42 merchandisers, and 1 accountant staff. -Training the sales teams of the distributors. Show less
  • Dardanel Satis Ve Pazarlama  A.S
    Regional Sales Manager (Mediterranean)
    Dardanel Satis Ve Pazarlama A.S Nov 1995 - Nov 1996
    Antalya, Turkey
    *Realization of sales targets (forecasting, sales, coverage, distribution) by managing distributors and team*To perform the above functions; -Preparation and follow-up of monthly/annual sales and sales forecasts and targets. -Achieving the volume, coverage & distribution targets by managing the distributors, wholesalers, and own sales team (2 supervisors, 4 salesmen, 1 warehouseman, 1 accountant). -Training the sales teams of the distributors.
  • Efes Pilsen (Ege Biracilik Satis Ve Pazarlama A.S.)
    Area Sales Supervisor (Mediterranean)
    Efes Pilsen (Ege Biracilik Satis Ve Pazarlama A.S.) Mar 1992 - Oct 1995
    Antalya, Turkey
    Reporting to the Regional Sales ManagerSummary of Responsibilities*Realization of sales targets (forecast, sales, coverage, distribution) by managing distributors and team*To perform the above functions; -Preparation and follow-up of monthly/annual sales and sales forecasts and targets of distributors. -Achieving the volume, coverage & distribution targets by managing 11 distributors and 3 draft beer technicians. -Training the sales teams of the distributors.

Yucel Guloglu Skills

Forecasting Sales Management Management Negotiation Sales Distributors Fmcg Trade Marketing Distribution Strategies Key Account Development Key Account Management Shopper Marketing Marketing Management Customer Insight Pricing Brand Management Market Analysis Marketing Strategy Sales Operations Business Planning Hotels Insurance Distributed Team Management

Yucel Guloglu Education Details

  • Nişantaşı Üniversitesi
    Nişantaşı Üniversitesi
    Business Administration And Management, General
  • Çukurova University
    Çukurova University
    Economics And Business Administrative Sciences

Frequently Asked Questions about Yucel Guloglu

What company does Yucel Guloglu work for?

Yucel Guloglu works for Mey Icki A.s. - Diageo

What is Yucel Guloglu's role at the current company?

Yucel Guloglu's current role is Duty Free Sales Manager -Mey Icki / Diageo.

What is Yucel Guloglu's email address?

Yucel Guloglu's email address is yu****@****ail.com

What schools did Yucel Guloglu attend?

Yucel Guloglu attended Nişantaşı Üniversitesi, Çukurova University, Çukurova Üniversitesi.

What skills is Yucel Guloglu known for?

Yucel Guloglu has skills like Forecasting, Sales Management, Management, Negotiation, Sales, Distributors, Fmcg, Trade Marketing, Distribution Strategies, Key Account Development, Key Account Management, Shopper Marketing.

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