Emily Yudofsky Email & Phone Number

New York , New York , Us

Austin, Texas, Us

Miami, Florida, Us

Stanford, Ca, Us

• Selected for Cardinal Ventures start up incubator program • Awarded Stanford Biodesign Summer Extension Grant • Co-president of Challenge for Charity• Community Service Award recipient

Mountain View, Ca, Us

• Lead 3rd party retail marketing, including go-to-market strategy, and managing and growing all 3rd party retail relationships for Google X product• In charge of Google Glass accessory marketing, including the launches of the Glass Titanium Collection and Glass Diane Von Furstenberg Collection, featured in a 7 page spread in Vogue• Managed the #ifihadglass explorer acquisition program to launch Glass to the public, which led to over 175K+ application to purchase, 2500+ press stories, and awarded “Most Impactful Marketing” of 2013 by Contagious• Executed and directed Glass Demo Days tour, a series of events in cities across the US, hosting over 10K guests, and leading a team of over 30• Head of eyecare professional marketing and communications for Glass and created the “Glass Preferred Provider Program” in partnership with VSP (leader in eyecare benefits) to train eyecare professionals on Glass

Mountain View, Ca, Us

• Launched Google+ for businesses / Google+ Pages globally (now Google My Business) • Led behavioral economic research initiative to inform restructuring of Google’s incentive plan for acquiring/retaining AdWords customers• Coordinated Latin America customer marketing for efficient deployment of campaigns into Latin America

• Created and reviewed financial models for IPOs, debt issuances, M&A transactions, and LBOs• Crafted pitch books and memos that included development strategy, capital structure, and valuation• Analyzed and executed $315 million bond offering for a large pharmaceutical company

• Founded research firm that utilizes functional magnetic resonance imaging (fMRI) of the brain to test the efficacy of corporate marketing strategies• Raised competitive seed funding from Yale School of Medicine• Incubated company at Cypress Bioscience in La Jolla, CA• Partnered with the Ad Council and the Yale School of Medicine to conduct proof of concept for the business; completed large fMRI study on Ad Council public service announcements (PSA’s), currently pending publication

• Reported to VP of International Marketing, Brand Development, and Corporate Responsibility• Analyzed corporate responsibility strategy, conducted competitive analysis, and presented recommendations to executive team to their expand healthy beverage line

• Provided management coaching and business consulting services to aspiring entrepreneurs who are part of the Elmseed non-profit microcredit organization • Aided launch of seven New Haven small businesses ranging from an events planning business to a production company

• Designed and conducted independent research on functional brain imaging of patients with personality disorders to determine biological markers for the disorders• Identified business opportunity in neuroimaging and conceptualized Applied Resonance Research

Bs, Psychology

Master Of Business Administration - Mba