Sally Yuen Email & Phone Number

Toronto

• Manage in-house Design department and provide internal and external design strategies for communications and corporate marketing initiatives.• Take creative briefs from concept to completion with a focus on planning, implementation, and accountability.• Responsible for working with business partners & external vendors to develop, guide and oversee projects.• Manager freelancers; schedule projects and provide art direction.• Maintain and enforce quality control.• Collaborate with writers, translators and internal departments through lifecycle of design initiatives. • Monitor project costs with vendors and partners.• Lead brand management: Provide guidelines and standards for brand elements.

• Provided high levels of customer service and strengthened relationships with clients at all levels from vendors to business lines including Finance, and Human Resources, International Banking, and Global Communications.• Designed a gamut of internal and external communications via online and print, including videos, employee newsletters, ads, marketing campaigns, interactive media presentations, and multi-level projects including the Corporate Social Responsibility Report from 2012-2014. • Project management: Analyzed, interpreted and co-ordinated course of action; created work back schedules; obtained quotes, collaborated with external suppliers, translators, printers, photographers and writers.• Co-ordinated and directed photo and video shoots; edited raw files to produce final product. Projects include videos for employee intranet communications, AGM presentations and Annual Reports.

Toronto, On

• Designed and project managed the online launch of the 2011 Annual Report; led team of 3 designers. • Managed clients to develop timelines, target creative and offered solutions supporting client’s vision and business objectives; ensured all projects were of the highest professional quality and the Bank’s graphic standards were adhered to; delivered on time and within budget.

• Provided production and design solutions in print and multi-media, including logo design, powerpoint presentations and retail marketing material collateral.• Demonstrated ability to change gears and work successfully on a wide gamut of projects from ads, photoshop manipulation, to multi-level product/program launches with minimal supervision and great accuracy. • Awarded lead designer role for 2009 Annual Report.

Associate'S Degree, Graphic Arts Diploma

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