Yuki F Email & Phone Number

Singapore

Singapore

Singapore

• Successfully set up campaigns, upload creatives and create pixels on GoogleDV360, Google Campaign Manager and other internal platforms to ensure thesmooth running of campaigns.• Effectively troubleshoot and dig into data related problems pertaining tocampaigns.• Proactively improved and streamlined processes which had significantly reduced the time taken for the team to completethe task.• Suggested ideas for improvements to internal tools which were later onimplemented to increase efficiency of the team.• Guided new members on the team as well as other internal stakeholders to ensurethat they were trained about internal and external platforms.

• Plan and execute online campaigns to drive sales• Designing of various assets including product labels, content and media materials for bundles and promotions• Monitor social media and campaign results to keep track of campaign performance• Assist in the launching of the brand into the China market through market research and competitor analysis

Shanghai City, China

• Planned, organised and executed projects for clients in various sectors including education and tourism• Coordinated with exhibition organisers and designed promotional materials to prepare for various large scale exhibitions including Augmented World Expo 2016 in Xi’an and Suzhou eMex 2017• Designed content for Augmented Reality projects and other media materials• Managed social media accounts such as Youku, Weibo and Wechat to increase reach and maintain relations with target audiences• Set up and manage WeChat online store and WeChat chat bot to better communicate with clients and to increase user interactivity• Translated several marketing materials such as the company website and videos from Chinese to English

Bachelor Of Social Sciences With Honours, Communications And New Media

Coursework: • Design Fiction – using the concepts of speculative design and environmentalism, we designed an Arduino prototype and set up.

Marketing

Shanghai

• Enrolled in entrepreneurship – centred classes conducted by NUS professors • Participated in TechCrunch China: Shenzhen Hackathon.