AWS Global Demand & Operations - AI/ML, Strategy and Analytics

• Engineered SQL queries to integrate 50k+ medication records across inventory, finance, and supply chain, improving analysis processes.• Developed Tableau dashboards to monitor KPIs to improve inventory management, enhancing operational efficiency by 50%.• Analyzed supply chain data to reveal order count discrepancies, implemented new metrics to track and address the issue, resulting in a 20% reduction in discrepancies, saving the company $50k annually.

• Improved conversion rates by 15% and session duration by 25% through A/B testing retargeting campaigns, leveraging user behavior insights to deliver personalized ads and content.• Refined lead scoring system using Salesforce by integrating engagement metrics to assign high-quality leads as priority to Sales team, improving operational efficiency by 30%.• Spearheaded YouTube channel expansion by analyzing channel performance, initiated testing of native-style video ads, leading to a 20% increase in lead volume and growing YouTube’s lead share from 5% to 15%.• Analyzed funnel drop-off points to identify bottlenecks and streamline the process, leading to an improvement in customer satisfaction scores and 25% reduction in funnel drop rates.• Leveraged Power Query to clean and standardize data from analytic platforms, automating the monthly review report for the leadership team through Excel macros, enhancing reporting efficiency by 40%.• Held workshops presenting winning content, ad creative, and UI/UX insights derived from A/B test results to global teams across India, the US, and Germany, helping teams identify areas of opportunity and optimize campaigns.

• Coordinated collaboration with media agency for ad creation, repositioning brand images of 4 major Unilever brands, including Vaseline and Dove, to adapt to market trends, resulting in a 15% increase in sales revenue.• Oversaw the selection, importation, and launch of 100+ international products into the local market; coordinated with factories and QA teams to ensure compliance, enhancing product availability by 40%.• Led cross-regional teams (India & Germany) to optimize product delivery and refine supply chain processes, achieving 30% reduction in stock wastage costs through targeted logistics & inventory improvements.

• Conducted market research to establish data-driven reports with actionable insights, and proposed next-step communication plans, boosting client satisfaction scores by 20%.

• Assisted in U.S. Government funded cultural and educational exchange programs such as 2016 U.S. Embassy's Official Election Watch Party, Woman Career Empowering Workshop, WEST Internship Exchange program