Copywriter
- Developed 7+ compelling pitch decks in collaboration with the team, proposing creative ideas for client's marketing campaigns.- Wrote and developed visual copy and captions for over 20+ brands, managing photo and video-based content on social media while aligning tone and communication style with the target audience.- Crafted effective copy for various marketing collateral, including leaflets, roll-up banners, promotional posters, and billboards.- Successfully boosted client's social media engagement rates above the benchmark, with one client achieving a 16% engagement rate (benchmark 6%).- Contributed to client's social media growth, gaining over 7,000 followers in just 3 months.- Wrote and developed scripts for client company profiles.- Assisted as a director's assistant in content production (company profiles, product photography, podcasts, and social media) supporting creative processes and execution.