Sr. Data Analyst
CurrentWorking closely with senior management to determine data-driven strategy (to optimize key metrics, acq. rev vs acq. cost, ad cost, revenue, growth ratio, end of the year predictions, quarterly exec. reports and insight)Create and maintain key performance dynamic reports on Looker (Google Data Studio)Working with the data engineer team to plan the structure of bigquery database (setting and controlling data flow rules, flow logics, what needs to be added and monitored, management of the errors)Creating a roadmap by analyzing behavioral changes in customer segmentsRisk management based on customer behavior (fraud activities and preventions, calculating LTV, prioritize customer feedback and determine actions to be taken)Identifying potential customersAutomating work flows