Yurii Martynov

Yurii Martynov Email and Phone Number

Marketing Director and Business Economist @ RouteGenie
Buffalo, NY, US
Yurii Martynov's Location
Buffalo, New York, United States, United States
About Yurii Martynov

I'm a marketing professional with 9+ years of experience driving revenue growth in the US market. As a hands-on leader, I specialize in creating and managing high-performing marketing teams, including PPC, SEO specialists, and designers. I thrive on analyzing performance, automating processes, setting ambitious goals, and optimizing budgets to maximize ROI.I'm passionate about helping businesses thrive in a rapidly evolving market. Message me if you need to expand your reach, improve processes, or develop new growth strategies.

Yurii Martynov's Current Company Details
RouteGenie

Routegenie

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Marketing Director and Business Economist
Buffalo, NY, US
Yurii Martynov Work Experience Details
  • Routegenie
    Marketing Director And Business Economist
    Routegenie
    Buffalo, Ny, Us
  • Isi Technology
    Marketing Director
    Isi Technology Nov 2020 - Present
    Buffalo, New York, Us
  • E-Commerce Projects
    Co-Owner
    E-Commerce Projects Jun 2011 - May 2022
    Amazon: - Product research;- Negotiating with suppliers;- Listing creation, product launch, account management.Online shop with swimming accessories (untill June 2018):- Negotiated with suppliers about best prices and shipping/payment terms- Brought new brands to national market (“Sporti”, “Malmsten”, was among first sellers to present “Head” to Ukrainian swimmers);- Handled team orders (e.g. equipped National Paralympic Swimming Team for European Championship);- Forecasted demand and kept the stock on a required level;- Ran groups on social media;- Built processes from scratch: customer service, ordering and dispatching process, discounts, etc.Managed the second largest online-shop for swimmers in Ukraine and sold a large variety of sports equipment for professional swimmers and beginners.
  • Online Submission Inc
    Chief Executive Officer
    Online Submission Inc Oct 2017 - Mar 2022
    - Business strategy and business model development;- Built a working process for developers, remote designers, marketing specialists and other team members;- Hired developers and with their help created service from scratch;- Hired, trained and mentored support agents remotely in Philippines;- Segmented customers, developed and launched email campaigns;- Added new bundles (extras), successfully integrated them to the service and increased ARPU by 40%;- Managing remote Google and Bing Ads specialist;- Reporting to other stakeholders.
  • Isi Technology
    Product Marketing Manager
    Isi Technology Jan 2019 - Nov 2019
    Buffalo, New York, Us
    - Developing a new product: software for school bus and students’ management, routing, reporting. Researched the market and learned competitors' offers, interviewed potential users; created list of features, the way they interact and influence each other; - Created a remote team for SEO, Google/Bing Ads promotion, Facebook posting;- Generated leads from LinkedIn and Quora Ads; - Organized the process of generating and qualifying leads from open sources like Yellow pages, Yelp, etc.;- From scratch created CRM for Sales Team, implemented new features;- Updated website design, worked with remote SEO specialist for Homecare project, created and kept updated Facebook page.
  • Outsourced Support Team
    Head Of Support
    Outsourced Support Team Oct 2016 - Oct 2017
    - Opened the office in Ukraine for the US project;- Hired, trained and mentored support agents;- Set KPI for the team;- Was checking agents’ performance and providing feedback with recommendations;- Improved customer service techniques (customer satisfaction increased from 62% to 78%);- Handled customers’ complaints and refund escalations, set up business process for refund processing (refund rate dropped by 5%);- Implemented better technical solutions (including chat integration to the website, changing VoIP service provider);- Was reporting key indicators to top management.
  • Bnesis Inc.
    Head Of Sales
    Bnesis Inc. Mar 2016 - Sep 2016
    Was developing and improving the product; competitive analysis; searched for beta testers, potential customers and investors, collected LOI; networking; pitching. Participated in the New York accelerator.
  • Wentrum
    Supervisors' Head
    Wentrum Mar 2015 - Aug 2016
    Печерский Район, Киев, Ua
    - Strategic planning, constantly improving Supervisors’ team, mentoring;- Established friendly atmosphere in the team;- Mentored Supervisors from another office, aligned level of knowledge.- Standardized Supervisors’ techniques, unified knowledge and developed positive Supervisors’ image; - Hired 5 new Supervisors and successfully integrated them into the team;- Scheduled and ensured that all shifts were covered by Supervisors (24/7 operation);- Set KPI for Supervisors on monthly basis;- Provided feedback based on individual performance, shift performance and feedback from support agents;- Developed competency model for hiring process; held interviews and hired new Supervisors;- Resolved disputes via PayPal (success rate over 94%);- In cooperation with other Departments, improved Fraud detecting techniques and motivation system for support agents;- Improved task division for support agents.
  • Wentrum
    Shift Supervisor
    Wentrum Sep 2014 - Mar 2015
    Печерский Район, Киев, Ua
    - Was distributing the workload during the shift;- Was mentoring and monitoring client managers;- Was resolving conflicts with unsatisfied customers;- Was reporting key metrics and suggested improvements to the CEO.
  • Wentrum
    Client Manager
    Wentrum Sep 2013 - Sep 2014
    Печерский Район, Киев, Ua
    - Was handling and resolving customers’ complaints;- Was identifying and escalating priority issues;- Was persuading potential customers to purchase a service.Obtained and improved such skills as working under pressure, multi-tasking, timing, setting priorities, communication skills. Awards: “Best Client Manager of November” – received during probation period, “Best Client Manager of April”.
  • International Paralympic Committee
    Professional Athlete
    International Paralympic Committee Mar 2010 - Dec 2014
    Bonn, De
    Was swimming for the Ukrainian National Swim Team. Goals accomplished: 2010 Bronze medalist at World Championships 2011 Silver & bronze medalist at European Championships 2012 3-times finalist at 2012 Summer Paralympics (London), best place - 4th 2013 World championships finalist Multiple Ukrainian champion, broke national record

Yurii Martynov Education Details

  • Taras Shevchenko National University Of Kyiv
    Taras Shevchenko National University Of Kyiv
    International Economics And Marketing
  • Mooresville High School
    Mooresville High School

Frequently Asked Questions about Yurii Martynov

What company does Yurii Martynov work for?

Yurii Martynov works for Routegenie

What is Yurii Martynov's role at the current company?

Yurii Martynov's current role is Marketing Director and Business Economist.

What schools did Yurii Martynov attend?

Yurii Martynov attended Taras Shevchenko National University Of Kyiv, Mooresville High School.

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