Yuri Machado Email & Phone Number

Puslinch, On, Ca

Toronto, Canada Area

With the onslaught of information that Dr Google provides Canadians, a source of verified content is needed to help Canadians navigate and manage their healthcare needs. Postmedia Inc. is launching it's latest vertical - Healthing.ca. A brand that brings patients, caregivers and practitioners together with verified sources of disease based content from Patient Associations, Universities and Industry Experts. This 24/7 platform is sure to change the Canadian landscape in healthcare communications.

Greater Toronto Area, Canada

Pundit Media represents the culmination of 40+ years of experience driven by a mutual passion for media, it’s influence on policy and politics and the tireless pursuit of performance.

Oakville, Ontario, Canada

CMG delivers reliable and credible information to patients physicians, and caregivers by harnessing the power of tier-1 media. We provide the healthcare industry measurable advertising and educational solutions to the Canadian marketplace.

Toronto, Canada Area

Leveraging my 20+ years in media. My services help media companies and clients develop Content Solutions. Infrastructure - Deployment platformsContent creation - strategies, Agile newsroomsMeasurement solutionsSales and GTM plans

Oakville

Launching an Audience Engagement Division for the Adpharm positions this industry leading, pharmaceutical marketing and communications agency with the tools and relationships to provide clients with the latest digital audience engagement expertise. We challenge the notion of 'If you build it - Will they Come?' by ensuring consumers not only see your message, but engage with is as well. Through and exclusive relationship with Postmedia, we represent all health care programs for the network. This unique relationship combines the healthcare expertise of the Adpharm with the distribution expertise of Postmedia. The Patient Diaries is our consumer facing media brand providing Canadians the opportunity to engage with stories of real Canadians managing their diseases and living a with a great quality of life. They echo hope to others! www.patientdiaries.ca

Toronto, Canada Area

Driving digital revenue through a consultative and commodity based sales approach, while providing engaging programs for our client partners. Customer service and measured ROI for our clients is our focus. Establishing new models of engagement is our passion

-Responsible for all advertising revenue targets for National Post products-Develop sales strategies for National Post products-Roll out the 3I - Ideas, Integration and Implementation brand across Postmedia Network Inc. brands

. Developed and implemented nationalpost.com/financialpost.com Strategic Sales Plan. Over 100% YOY sales growth. Over 100% YOY audience growth. Led cross country sales tours. Developed and implemented 3I Integrated Sales Strategies. Business Development: Sponsorship Sales Models, Adver-games - Stock Market Challenge. Developed project management department for ad program implementation. Managed sales administrative duties: budgets, personnel

Managed national Advertising Sales office, representing $6 million in revenueExecuted all publishing/ operational aspects of Financial Post Business Magazine - sales & marketing, content & manufacturingResponsible for all publishing/ operational aspects of National Post Golf Magazine and National Post Ski & Snowboard Magazine, with approximately $500K in revenue

. Manager, national Advertising Sales office, representing approximately $35 million in revenue. Executed all administrative functions to support national Sales Department - compensation, budgeting, crisis resolution. Developed multi-platform convergence plans within the Canwest Media Works network

. Developed and advised on publishing plan for children’s literacy magazine, What If?. Responsible for successful application to Canadian Heritage Grant for Canadian Magazines and Ontario Arts Grant for in-class literacy development program

. Managed senior national sales territory, met and exceeded budget expectations. Created strategic alliances with partners to create incremental revenue opportunities

Golf Course Development/Investment 2003-2005. Successful Tier 1 and Tier 2 financing acquisition. Tier 1 Financing $2.5 million. Tier 2 Financing $1.5 million

. Managed senior national sales territory, responsible for 51% of revenues for the PROFIT line of products. Developed operations and sales strategies for PROFIT Magazine, www.profitguide.com

. Managed senior sales territory - agencies and client direct. Responsible for education and development of the internet as a viable medium

. Managed senior national sales territory, with annual revenues for the magazine of $2.5 million

. Extensive experience in print, television, radio, and outdoor planning, negotiating and buying . Developed budget controls and integrated marketing programs for appointed client base. Participated in and implemented new business strategies/pitches

. Extensive experience in print, television, radio, and outdoor planning, negotiating and buying . Developed budget controls and integrated marketing programs for appointed client base. Participated in and implemented new business strategies/pitches

Admail auditing consultant

. Extensive experience in print, television, radio, and outdoor planning, negotiating and buying . Developed budget controls and integrated marketing programs for appointed client base. Participated in and implemented new business strategies/pitches

University promotional- wear company for campus clubs and departments