Yu-Ting Lin Email & Phone Number

Berlin, Germany

Berlin, Germany

- Managing and optimizing campaigns across paid channels (i.e. social media, search, display, video)- Optimizing campaigns based on data-driven decisions and conducting A/B tests- Analyzing and presenting campaign performance

Berlin, Germany

- Managed company blog and multiple social media channels- Content creation and visual design- Ensured consistency of brand image in social media, online content, graphic design, and in-/external presentations- Supported email marketing and venture capital research for our SaaS spin-off

Taipei City, Taiwan

- Managed social media campaign for an Angel Investor VC Summit- Interviewed start-up founders and composed their business story - Coordinated with start-ups to prepare for the event

Taipei City, Taiwan

- Planned and executed on-/offline marketing events- Created effective content on social media channels to boost sales and follower base - Reached out to new business partners and secured sponsorships - Arranged and hosted press conference; issued press release

Master Of Arts - Ma, Media And Communication Science

Specialization: social media research (e.g. text, video content), data analysis (R), strategic crisis communication, intercultural.

Exchange Program, Japanese Culture Studies

Activities and Societies: Volunteer English conversation partner in the citizen center and schools

Bachelor Of Arts - Ba, Sociology

Activities and Societies: Volunteer one-on-one tutoring, volunteer in school weekend camps, Chinese calligraphy contests Specialization.