Yuvasree Ramesh Email & Phone Number

India

Led 15+ Client Projects: Directed the end-to-end design process for web and mobile platforms, ensuring each project met the highest standards from concept to delivery.Cross-Team Collaboration: Worked closely with the McFadyen UX team, including the Brazilian team, on projects such as ABB, Middleby, Payback (German client), and Amneal. I designed user-centered interfaces, participated in user testing, and aligned strategies with client goals to enhance engagement and optimize experiences.Boosted Conversion Rates: Revamped user flows and interfaces for a car platform, driving a 38% increase in conversion rates (from 15.2% to 20.9%) with the new app version.Redesigned Investor Management Platform: Contributed to the redesign of an investor management platform, improving user satisfaction by 15%.Built a Modern Design System: Designed a scalable system with tokens and modular components to ensure UI consistency, reducing developer effort by 40% and speeding up implementation.Drove Engagement and Conversions: Conducted user research, including surveys and interviews, which increased engagement by 30% and boosted conversion rates by 25% for an AI app's MVP users.Design and Prototyping: Created wireframes, high-fidelity prototypes, and interactive mockups in Figma to support product feature releases.Designed with Precision: Developed style guides, wireframes, and high-fidelity UI designs using Figma and Sketch, adhering to brand guidelines to ensure consistency.Agile Collaboration: Worked alongside designers, developers, product managers, and QA teams in Agile sprints, ensuring designs were implemented accurately and met business objectives.Facilitated Effective Workshops: Led client workshops, gathering feedback and iterating on designs to refine and perfect them in a collaborative and efficient manner.

India

Lean UX Methods: Used Lean UX techniques for rapid prototyping and iterative feedback, adapting designs quickly.Deliverables: Crafted personas, wireframes, visual designs, and user flows based on research for user-centered solutions.Design Refinement: Engaged in design critiques to continuously enhance solutions.Project Management: Led the UX team, set priorities, and streamlined processes for better efficiency.Manage Design Vision: Oversaw UX design, understood team needs, and facilitated smooth project planning.Collaborative Execution: Partnered with stakeholders to deliver impactful, user-centered UX programs.

India

Conducted user research to understand the needs, behaviours, and preferences of the target audience.Created design documentation, including style guides, design specs, and user flow diagrams, to communicate design decisions to stakeholders and development teams.