Mitchell Wang Email & Phone Number

New York, NY, US

Berlin, Berlin, DE

• Lead the day to day operations for the US Referral CRM Team and create project in-take processes using JIRA
• Come up with CRM strategy and bring them to life in Salesforce Marketing Cloud
• Implement cross-channel CRM campaigns from segmentation to message creation to quality assurance (email, push notification, in-app messages, SMS)
• Pioneer deployment of complex new journeys and enable other team members to rebuild the setup
• Monitor campaign performance and infuse insights for improvements from reporting and analysis
• Design AB tests to constantly improve campaign relevant KPIs

New York, New York, US

• Managed end-to-end email campaign execution in Salesforce Marketing Cloud, ensure campaign accuracy, effectiveness, and adherence to best practices
• Designed and launched the hospital’s very first newsletter Health Matters with a readership over 2 million subscribers
• Supported CRM related projects including Salesforce CRM implementation, strategic planning and journey building
• Generated weekly reports and analyze campaign performance
• Performed competitive analysis on a regular basis to stay current and provides suggestions to improve results

New York, New York, US

• Led digital campaigns and executed digital content including email campaigns, webinars, website content, social media, video/podcast and paid media
• Managed and optimized the firm’s CRM system
• Infused insights from data in all digital aspects in supporting the development of reports, dashboards, and processes

Secaucus, New Jersey, US

• Drove multi-channel strategies for marketing roadmap focusing on promoting awareness, acquisition growth and lead nurturing
• Led creative strategy and execution on packaging design, Email campaign, video editing, trade show and marketing collaterals
• Executed CRM campaigns and analyzed email campaign performance
• Managed e-commerce platform (SuiteCommerce Advanced, ChannelAdvisor) and ERP system (NetSuite)
• Captured digital marketing best practices, branding guidelines, and analytics strategy

Brooklyn, NY, US

• Played a key role in design and layout of several web sites daily using valid HTML, CSS and PHP
• Created marketing & Branding material including brochures, posters, flyers, business cards, signage, etc.

Austin, TX, US

• Provided design concepts and execution of various projects
• Participated in ideation and design sessions to help escalate concepts
• Provided production oversight on various collateral and print projects
• Collaborated and supported the design team in developing creative design solutions—from conception through implementation—that strategically translate and support the brand strategy
• Partnered with creative and production team to ensure feasibility of design solutions, and articulate design principles and guidelines for implementation
• Participated in new business efforts as requested

Austin, Texas, US

• Worked with the Creative Director to transform concepts into visual executions
• Developed and execute original concepts for client content
• Designed an array of digital and print assets including campaign concepts, emails, banner ads, print mailers
• Maintained communication and creative workflow updates. Liaison with creative team members to ensure production practices are continually evaluated and enhanced

• Developed and execute concepts and assets for digital ads, emails, promos, banners and landing pages
• Designed swag and marketing materials for both internal and external use
• Stayed current with graphic, typographic cultural, and cosmetic and fashion trends in order to present new ideas to the business.
• Followed project from concept to final approval ensuring integrity of creative concept is kept in focus throughout
• Managed projects and tasks effectively and simultaneously, and deliver assignments on time

Austin, Texas, US

• Ensured brand standards are consistent across all assets (inclusive of font, style, composition, colors, etc.)
• Managed high volume of projects with high quality design aesthetic
• Collaborated and work closely with marketing teams to ensure key objectives are met while ensuring brand consistency
• Developed creativity, layouts and artwork for use in Marketing collateral across all channels

Master Of Arts - Ma, Advertising

Bachelor Of Arts - Ba, Advertising