Yvette Mathis Email & Phone Number

Vevey, Ch

Paris, Issy-Les-Moulineaux, Fr

Paris, Issy-Les-Moulineaux, Fr

Manage and develop a profitable $10million Export Business in 23 countries for the entire Nestlé Water portfolio in the Caribbean and Cruise Line Channel.Main Responsibilities-Build and optimize an effective DSD Network in the Export Channel which drives new points of distribution and growth.-Build and implement strategic partnerships for existing and new distributors/countries that drive growth, distribution and market share.-Manage pricing, portfolio management, strategic alliances, budget management and control, and provide regular business reviews. -Coach and train the Distributor Sales Force on selling the entire Nestle Water portfolio.-Day-to-Day Distributor management including forecast, product availability, trade marketing support and reporting.

Paris, Issy-Les-Moulineaux, Fr

Manage International Brands - Florida and Caribbean IslandsSuccessfully manage relationships with wholesale distributors in the South Florida market for import brands; San Pellegrino, Acqua Panna, and Perrier. Develop new business and enhance Key Account sales in fine dining restaurants and luxury hotels. Manage the cruise line business. Develop and conduct educational seminars for distributor personnel and key customers. Participate in consumer tastings and shows.Increase availability and visibility of our import brandsNegotiate bottled water programs with decision-makers of competitive restaurants.Increase outlet profitability through bottled water educationWork closely with Executive Chefs / Owners / FHB managers

Manage and develop sales and profits within the region. Implement national product promotions and negotiate contracts and RFP's. Manage instructional materials budgets for districts and schools within Florida. Responsible for all District based visits with Superintendents, Administrators and Principals within the K-12 market.Increased new book business by 135%Secured business in Palm Beach County through long term contracts.Enhanced Superintendents relationships and improved company visibility within the education industry.

Uxbridge, West London, Gb

Conceptualized, developed and executed innovative marketing/promotional strategies for both existing and new brands, for the On-Premise Channel. Developed tools for the Foodservice team, to include nine sales centers with 50+ sales representatives throughout South Florida. Managed 18 Key Accounts to include both casual and fine dining. Prepared annual partnerships based on mutual needs that may include volume incentives, crew/employee incentives, media packages, customer outlet promotions and special events.Negotiated beverage programs with decision-makers of competitive chain restaurants.Implemented 8oz. Bottle program in white tablecloth restaurants, hotels and venues.Achieved 100% exclusive availability for all Domino's Pizza locations. Gross Profit increased by 23%.Increased Sprite market share by 35% in Key Accounts.Implemented interconnectivity marketing initiatives.Created customer value with effective use of customer-focused selling and planning strategies, and consistently stewarding business results.

Uxbridge, West London, Gb

Successfully managed the beverage business of national and regional chain restaurants. Developed and implemented integrated marketing programs, utilizing local, regional and national marketing opportunities to create value-based customer relationships while driving profitable syrup and bottle/can growth for Coca-Cola.Managed customer insights coupled with cross-functional input to develop new outlet installation procedure to ensure timely and cost-effective installations.Executed annual business plans, incorporating the needs of the customer, market conditions and company objectives, delivering volume increases over 5%.Recognized for willingness to share time and knowledge to enhance team performance.

Uxbridge, West London, Gb

Drove profitable product mix through the use of proven marketing programs by maximizing display execution and availability of appropriate products and packages in supermarkets, convenience stores and independent stores in the New York City area.Effectively managed, trained and evaluated a team of drivers and merchandisers.Delegated work assignments and communicated opportunities within the marketplace

Responsible for increasing the Marlboro / Benson & Hedges awareness and equity in non-workload urban accounts through the Urban Visibility Program. Effectively managed, trained and evaluated a team of nine merchandisers. Developed and integrated marketing programs for retailers.Promoted from Promotional Merchandiser to Market ManagerIncreased visibility for the Marlboro brand in non-workload accountsThe success of the program created opportunities in other major markets

Master Of Business Administration (M.B.A.), International Business

Bachelor, Business Administration; Management

Education record

Wset Level 1 Award In Wines, Wine