Yvette Wikstrom

Yvette Wikstrom Email and Phone Number

Mercury Strategy @ Mercury Strategy
Denver, CO, US
Yvette Wikstrom's Location
Denver, Colorado, United States, United States
Yvette Wikstrom's Contact Details

Yvette Wikstrom work email

Yvette Wikstrom personal email

About Yvette Wikstrom

Yvette founded Mercury Strategy LLC to be able to do what she loves most – facilitate organizational and individual transitions with a perspective on a future you have not yet seized. She'll cast light on the blinding assumptions that not only prevent you from realizing opportunties, but makes you vulnerable to threats. She'll help you land a perspective that can mobilize organizational energy to deliver better value with your customers and staff. Yvette is a seasoned international consultant specializing in Change Management, Executive Coaching, Brand Management and Customer Relationship Strategy. Yvette is an expert in connecting customer-centric key performance indicators that link upstream business activities to your downstream business results. Over the past 15 years Yvette has served as a trusted advisor to executives in public agencies, B2B and B2C Fortune 500 firms in industries including high tech, mobile/telecom and professional services industries.

Yvette Wikstrom's Current Company Details
Mercury Strategy

Mercury Strategy

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Mercury Strategy
Denver, CO, US
Employees:
1
Yvette Wikstrom Work Experience Details
  • Mercury Strategy
    Mercury Strategy
    Denver, Co, Us
  • Mercury Strategy
    Owner
    Mercury Strategy 2013 - Present
    Denver, Co, Us
    Mercury Strategy is a strategy and coaching firm that facilitate organizational and individual transitions with a perspective on a future you have not yet seized. We use insights to cast light on the blinding assumptions that not only prevent you from realizing opportunities, but makes you vulnerable to threats. We'll help you drive impact by mobilizing organizational and individual energy to deliver better value with your customers and staff. Mercury Strategy is a strategic partner to:- GPS (www.governmentperformance.us) exists to help public sector leaders and their agencies achieve more. Founded in 2013, GPS is a Denver-based business who offers only senior-level advisors that collaborate on practical solutions to society’s most-challenging problems.- Prosci (www.prosci.com), provides research-based change management solutions to help build individual competencies and organizational capabilities.
  • Government Performance Solutions
    Partner
    Government Performance Solutions Sep 2014 - Present
    Yvette Wikstrom leverages her expertise in strategy development, cultural transformation and change leadership to help GPS clients succeed with their initiatives. Her advisory work is grounded in the belief that leaders and teams better meet business needs when they feel confident and inspired to embrace change.
  • Prosci
    Advisory Partner & Affiliate
    Prosci 2015 - Present
    Fort Collins, Co, Us
    Partner with organizations to help grow their own internal change management competencies. Prosci provides advisory services, tools and training programs for change management practitioners, executives, senior leaders, middle managers, supervisors, frontline employees and project teams. Our founding principles and methods are: 1) Research-based, 2) Holistic and 3) Easy-to-use.
  • Karrikins Group
    Client Partner & Affiliate
    Karrikins Group 2014 - Jan 2018
    Denver, Colorado, Us
    Karrikins Group partners with companies that want to accelerate growth, transform communities, and change behavior. Our clients are facing unprecedented change and disruption and together we catalyze growth in their organization by solving 3 higher order problems:• Building a growth enabled culture and supporting leadership capability• Ensuring the market relevance of their value proposition and operating model • Maximizing the business value and social impact of their community investments
  • Nielsen
    Vice President, Custom Research, Nielsen Telecom Practice Group
    Nielsen 2012 - 2013
    New York, Ny, Us
    Led Nielsen's Telecom and Technology business practice. Yvette has enabled organizational change that resulted in growth of the custom research business. Developed new research and consulting solutions to stimulate client demand, and pivoted the operational model to achieve delivery excellence.
  • University Of Denver, Daniels College Of Business: Institute For Leadership And Org Performance
    Affiliate Executive Faculty
    University Of Denver, Daniels College Of Business: Institute For Leadership And Org Performance 2009 - 2013
    Denver, Colorado, Us
    Provide subject matter expert input to the eMBA program on how to design and make use of research to have a fact-based approach to business planning and strategic marketing. Yvette is also active as a coach to eMBA students helping them navigate their career changes, personal ambitions as well as succeeding the eMBA program.
  • Market Probe
    Vice President, Advocacy Marketing
    Market Probe 2011 - 2012
    Milwaukee, Wi, Us
    Yvette's primary responsibility was to help Market Probe grow by further developing its new customer and brand advocacy framework accross industry verticals.
  • Ks&R
    Director Of Strategy
    Ks&R 2007 - 2011
    Syracuse, Ny, Us
    Yvette led the growth and expansion of KS&R’s business relations both domestically and abroad. Yvette's role outlined KS&R’s initiative to continue expanding in new ways while still providing exceptional client service and personal value to existing and new clients. Her experience and business development skills are forward moving and encompass the big picture that are set as goals and values. Yvette was instrumental in helping KS&R develop and implement a new model for B2B relationship management and a set of research protocols that govern a firm's need to bring new innovations to the market.
  • Research International
    Vice President
    Research International 2005 - 2007
    Gb
    Yvette led RI's $5 million tracking business for non-cpg industries including clients in the technology, financial services, healthcare, transportantion and utility industry. Yvette provides strategic consulting and research-based decision support in the areas of brand managment, customer satisfaction, innovation research, segmentation, market entry to mention a few.
  • Burke Inc.
    Sr Account Executive
    Burke Inc. 2001 - 2005
    Cincinnati, Ohio, Us
    Global marketing research and decision support services company. Combines competencies across marketing, operations, quality and human resources. Strategic and organizational consulting, segmentation, customer, employee, market research.Generate revenue by selling and leading market research projects driving enterprise value management and strategic decision support for new and existing clients.Developed marketing strategies using quantitative - segmentation, pricing and product evaluations, brand assessment, customer loyalty - and qualitative - focus groups, strategic roundtable discussions, internal evaluations - consulting tools.
  • Tns/ Nfo Worldwide
    Sector Director It/Telecom Scandinavia
    Tns/ Nfo Worldwide 1998 - 2001
    The world's 2nd largest market research conglomerate with operations serving customers in 70 countries.Developed a strategic business plan for the financial and the IT/Telecom sector. Conducted the internal and external assessment. Strategic and managerial responsibility of the IT and Telecom Sector in Scandinavia. Profit and Loss responsibility. Executed the business plan, directed and led account executives and other internal support staff in the Sector. Increased turnover of the Sector by 143%.

Yvette Wikstrom Skills

Market Research Strategy Marketing Research Segmentation Customer Insight Marketing Strategy Leadership Quantitative Research Management Business Development Consulting Change Management Consumer Behaviour Marketing Business Planning Program Management Executive Coaching Advertising Research Market Analysis Competitive Analysis Go To Market Strategy Brand Management Qualitative Research Marketing Communications Strategic Thinking Analytics Online Research Focus Groups Product Development Leadership Development Thought Leadership

Yvette Wikstrom Education Details

  • Oxford Brookes University
    Oxford Brookes University
    International Management

Frequently Asked Questions about Yvette Wikstrom

What company does Yvette Wikstrom work for?

Yvette Wikstrom works for Mercury Strategy

What is Yvette Wikstrom's role at the current company?

Yvette Wikstrom's current role is Mercury Strategy.

What is Yvette Wikstrom's email address?

Yvette Wikstrom's email address is yv****@****hoo.com

What schools did Yvette Wikstrom attend?

Yvette Wikstrom attended Oxford Brookes University.

What skills is Yvette Wikstrom known for?

Yvette Wikstrom has skills like Market Research, Strategy, Marketing Research, Segmentation, Customer Insight, Marketing Strategy, Leadership, Quantitative Research, Management, Business Development, Consulting, Change Management.

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