Yvonnea, Shu Fen Kok Email & Phone Number

Singapore, Singapore

Singapore

Connaught Drive

Responsible for membership sales through acquiring new members and working in liaison with commission agents and Chambers of Commerce.Plan and present business review and solutions to achieve sales targets.Maintain a consistent level of sales throughout the year and promote the benefit of Membership within the Club

Head of Membership services and Front Office departments.Strategic planning for membership developments, and relations with members of the club. Manage membership database and oversee daily membership admin and service processes of 7000 members . Manage 7 team members for day-to-day performance of duties, including front office, ensuring a professional and friendly service to our membersEnsure that project/department milestones/goals are met whilst adhering to approved budgets.Implementation of membership-related and value-added services to meet members’ needs and expectations; ensure a consistently high level of customer service at the front office and also from the Membership Services; Meeting the yearly targets of Membership Transfer & Term Membership; Re-organisation of SOPs to improve service levels and reliability to members, whilst ensuring consistency with the Club Constitution.Established digital tools through SRC Website for Membership ServicesManaged the yearly Formula One SRC Membership tickets and distribution with 3000 tickets fully sold out in 2017/18, and exceeding targets for 2019.Oversee the AGM registration for more than 1,000 members attendance.

Singapore

Rejoined to support the completion of the Club Development Project.Responsibilities included Profit & Loss management of the entire range of accounting, planning, costing, purchasing and inventory control and procedures of the clubhouse. Management reporting, problem resolution, operations, business operation, sales and revenue improvement. HR, payroll and Jackpot administration with 16 staff.Managed 2015 final development project costing and financial projection presentation to bankers and relevant authorities for approval. Securing 5 million bank loan from DBS for the construction of Wave screen at the Marina Involvement in club events management - 190th Annual Dinner, NYE, AGM, SGM, Regatta and etcAssisted the Board of Committee in club management in the absence of the General Manager (since Dec15)

Tickled Media a startup digital platform creating content for parents. It was a great experience to be part of the Singapore team when we grown the international team in Thailand, India, Philippine and Indonesia Responsibilities included oversea the Profit & Loss Management, SG and regional monthly revenues and expenses process and procedures. Timely financial statement and payroll reporting. Assisted the various country managers in setting up regional finance and payroll procedures expanding to Philippine and India

Uae And Azerbaijan ( Gaylin Asia)

6 month overseas posting to set up of accounts team in Sharjah, UAE office and support group account consolidation. Assisted CFO in completion of 2013 audit for merger/acquisitionTraveled to Baku, Azerbaijan office to assist on group consolidation audit for 2013.

Singapore

Cellarmaster Wines is one of most established wine importers in Singapore that carries qualitative portfolio of prestigious wine brands from all over the world. An exclusive Riedel glassware importer in Singapore. Responsibilities included Profit & Loss management of the wine and Riedel glassware business units. Customer service, strategic partnerships, crisis management, problem resolution, operations, general business management, sales and revenue improvement .Involved in improving business performance - maintaining sales target in 2013 despite expiring of major corporate contract of 0.5million revenue.Assisted the management of B2B non trade business unit Traveled to meet with business suppliers to improve credibility of company in business

Singapore

RSYC the oldest yacht club in Asia and the only member owned yacht club in Singapore. Rich heritage from 1826. Responsibilities included the management of the entire club Profit & Loss. Oversea the accounting, planning, costing, purchasing and inventory control and procedures of the clubhouse. Manage change of management, problem resolution, operations, general business management, sales and revenue improvement and in charge of HR, payroll and Jackpot administration.Rebuilt and stabilized the finance and admin team with high turnover, Created various management reporting for better business review and analysisImproved debt collection and bad debt recoveryManaged 2010 development project costing and financial projection presentation to bankers and relevant authorities for approval. Securing 3 million bank loan from DBS for the construction of Marina Dry stacker and Lodge Accommodation.Assisted the Board of Committee in club management in the absence of General Manager

Saatchi & Saatchi and Fallon Asia Responsibilities include full spectrum of financial accounting for monthly financial closing, quarterly GST submission and annual audit and corporate tax submissionAdvertising production job profitability and cost control.Full spectrum of HR functions includes payroll, recruitment and termination/resignation procedures.Assisted FC in various monthly management reporting and analysis for Group Reporting system through Hyperion