Establish a clear brand channel strategy, positioning and marketing via social mediaReview and analyse channels' progress against quarterly KPISource for relevant merchants/vendorsSupport end-to-end operations, logistics and fulfilment for respective channels

Heavily involved in planning and executing marketing strategies across all 7 brandsDevelops, executes and manages marketing campaigns for various vendors, drives sales and generates new leadsContributes to product branding and basic copywritingOversees ongoing marketing campaigns and liaises with respective vendorsHandled the 7 brands' online presence – regularly updated the various social media accounts

Actively manages the company's various social media platformsAids in the planning and hosting of eventsContributes to the creation of mock-ups, email campaigns and social media content