Yu-An (Rachel) Lin Email & Phone Number

Los Angeles, CA, US

• Led the digital transformation initiative, integrating the CRM system with existing customer data, resulting in a 30% increase in data accuracy and a 23% reduction in data retrieval time.
• Conducted comprehensive customer analytics and segmentation with Excel and SQL, classifying 500+ customers into levels A, B, and C based on product sales, revenue, and profit, improving sales targeting by 18%.
• Defined success metrics for high-profit and low-profit customers, enabling a 15.8% increase in profitability by prioritizing production for high-profit customers.

台灣 臺北市

• Led the Angel Fund investment division, analyzing over ten startups across diverse sectors and successfully investing in renowned culinary brands (e.g., Master Chef) & talent management systems; projects are valued at.
• Secured over $30k in government grants for CRM and gallery products, boosting R&D funding by 20% through effective proposal crafting and grant acquisition.
• Organized online and offline product release events, authored articles, and attracted over 100 CEOs from medium-sized enterprises in Taiwan, successfully securing five contracts

• Working in VaRich Affiliate Marketing Limited which is subsidiary of ADBERT.
• Managed launch processes and sales strategies for new products, coordinating with influencers/KOLs to drive product visibility and engagement, resulting in a 28% increase in market reach in Taiwan.
• Spearheaded product growth initiatives with a mall-to-mall strategy for babies, cosmetics, and fitnessproducts, resulting in a 16% increase in sales within the first six months.
• Analyzed user pickup package locations and negotiated with delivery companies, achieving an 18%reduction in delivery costs and enhancing logistics efficiency.

Taipei City, Taiwan

• Analyzed sales data and market trends using Excel to successfully introduce 15 homeware appliances, generating over $5M in revenue and achieving a 33% growth rate.
• Utilized data-driven demand forecasting to enhance order fulfillment and production efficiency, resulting in a $4M revenue increase.
• Monitored defect rates through analysis, implementing inspection procedures that reduced defects by 1%+.

Master Of Science - Ms, Business Analytics

Activities and Societies: Women in Business, Operations and Analytics Club and The Aviation Club

Bachelor'S Degree, English Language And Literature/Letters