After taking over as CEO of company profits increased by 200%with in 1st year, and currently 300% profits through Hiring Productive team, and giving strategic trainings, setting up individual targets towards the business direction. Process and system transformation, assigning roles to obtain optimum productivity vs time management. Reduced costs and improved TAT’s time for different process resulted in increased margin and more profits. Tie-ups with maximum service providers bringing flair in offerings. Exploring unique touch points and different marketing strategies to increase awareness, sales and market penetration.  Derived materials which improves clients understanding and help choosing company’s offerings resulting more productive sales. Bargain exclusive deals from banks/financial institutions to create win-win situations for all stake holders resulting more sales and revenue for the company. Making sure the quality of service, compliance and fluency of transactions are in line with company’s targets

Sales and business development.Handling Mortgage broker channel.Providing end to end services to the clients coming from broker channels.Maintaining good working relationships and transparency with all the brokers allocated.

Sourcing and Managing new and existing Mortgage clientage,Closely working with top Real estates,HNWI,and Mortgage Brokers channels of the region and over existing100 Million network.primary,Resale,Off-plain,Equity release,Buyouts,Commercial and Non residents.

Handling complete mortgage transection from generating new business ,advising clients with best advise about understanding and utilizing their financial eligibility ,then handling the whole transection professionally from start till the end.Achieved 117% of the targets in 2014, 85% in 2015.

Handling queries of walkin clients regarding retail/business banking transections/products/Accounts.Also giving awareness/advise to clients about new/existing products which can earn customers satisfaction and fulfill there financial needs.Retail Banking-specialist Branches Empowerment.(May2012-Dec2012)Responsible for injecting buisness in the low performing branches in the form of exclusive retail products business,also enhancing payroll relationship with new potentail companies to create future business leads.Personal finance/credit card sales (March2011-April2012).Selling PF products to eligible clients,Meetings,presentations,cross sell upsel.Generating business through In-house and external references.Collection and Recovery (Feb 2009-March 2011).Handling different delequent credit card cycles-typically high end.Locating customers,negociating,arrange flexible payments plains to recover the outstanding payments.utalizing legal team and field vists to increase productivity.Home finance Executive (July 2008-Feb 2009).Selling HF facility to eligible clients,strong high profile clientage network along with real estate companies and developers in the region.Due to recession hitting UAE property market i was shifted to collection and recovery.