Experienced Software Architect specializing in designing scalable, high-performance e-commerce solutions. Provide strategic guidance on project costs, design concepts, and iterative improvements to optimize user experience across complex interfaces. Expertise in UI/UX development for high-traffic platforms, with a focus on seamless customer journeys, robust architecture, and efficient delivery. Collaborate closely with clients to define business objectives, enhance web presence, and drive user engagement through integrated social media strategies. Proven ability to architect applications from scratch, ensuring performance optimization and scalability.

Analyze and develop a model incorporating highly volatile commodity raw material input costs by balancing risk management and hedging strategies on finished goods brand equity and pricing strategies.

Devised a predictive model for analyzing mobile communication (40 MM) records to facilitate targeted advertisement thereby reducing overall cost by 30%.Designed predictive models using feature selection and data clustering on bank loan disbursement records to increase defaulter identification accuracy by 20%.

Experienced in architecting and implementing multiple e-commerce solutions from scratch using React, Next.js, and open-source tools. Proficient in payment integration, cart, and checkout flows, with a deep understanding of CI/CD pipelines, performance optimization, and analytics integration. Co-architected large-scale applications for leading brands such as Lowe's for Pros, Bed Bath & Beyond, PetValu, and Furniture Row, Bealls. Focused on delivering high-performance, scalable, and user-friendly solutions with speedy project delivery.

Delivered a software solution for compliance with KYC in APAC region.Managed a team of developers to create a software component to route, monitor and process transactions.Coordinated pre and post deployment product evaluations.Streamlined Release management process to manage multiple releases. Project estimation and negotiation.Co-ordinated with deployment and offshore team.

Designed dashboard for upper management highlighting the KPIs for the customers enrolled in the FedEx CSP. This initiative led to additional downstream revenue of $1 MM.Led a team of three consultants to redesign the product integration program that reduced complexity of business processes by 25%.Liaised between the client and the design team to analyze requirements, technical specifications and to establish domain-specific development guidelines that were used across projects.Analysed requirements and designed graphs, summary & time-lines, issue logs, tracking matrix and other status reports.