Zac Abroms is a music industry professional from Melbourne, Australia with over 16 years of experience across a variety of sectors. As the director of Viceroyalty, Zac leads a dynamic music business providing management to ARIA-nominated artists and producers including Alice Ivy, Ashli, Poppy Rose and Tasker. Additionally, Viceroyalty has provided consultancy services specialising in marketing, publicity, and talent coordination to clients including Universal, Sony, Warner, Mushroom, TEG Dainty, and artists including Grammy-winners Kimbra and Tom Waits, Jessie Ware, Gang of Youths, Bertie Blackman, Wafia, Regina Spektor, Japanese Wallpaper, Montaigne, Golden Features, The Garden, Client Liaison and more.Since 2021, Zac has served as the Label Manager in Australia & New Zealand at MNRK Music Group, one of the world's largest independent music companies with global operations in every major music market. At MNRK, Zac has coordinated Australian sales and marketing campaigns for The Lumineers, Riton & Kah-Lo, Blueface, Brandy, Underoath, Azealia Banks, Gregory Alan Isakov, Jelani Blackman, Sleepy Tom and more. Zac's festival portfolio is extensive, with noteworhty roles including a three-year tenure as Talent Coordinator at Maroochy Music & Visual Arts Festival (2015-2017), co-programmer of Melbourne's Face The Music conference (2016-2017), and a member of the programming teams responsible for debut Australian tours for Carly Rae Jepson and Anna Of The North.Zac holds a Bachelor Of Arts (Media & Communications) from Swinburne University, he is an accredited mental health first aider and sits on the Industry Advisory Committee for RMIT University's BA Music degree. Zac is passionate about artist development, branding, diversifying income streams and building long-term sustainable careers for Australian artists and producers. In 2024, Zac was shortlisted for the 'Community Engagement Award' at the AAM Awards (Association of Artist Managers).