Zac Goldstein Email & Phone Number

Oakland, Ca, Us

Berkeley, California, United States

Strategic Communications Planning: Develop and implement comprehensive communication strategies that effectively convey the union’s mission, campaigns, and initiatives to a diverse audience.Content Creation: Write and edit a wide range of materials, including press releases, newsletters, brochures, and digital content, ensuring messages are clear, compelling, and consistent with the union’s brand.Media Relations: Build and maintain relationships with media outlets. Prepare and distribute press releases and respond to media inquiries. Coordinate and manage press conferences and media events.Digital Media Management: Oversee and update the union’s website and social media platforms. Ensure content is relevant, up-to-date, engaging, and aligned with the union’s objectives and campaigns.Member Communications: Develop effective communication channels to engage with members. Produce member-focused content that informs, educates, and mobilizes the membership.Training and Support: Provide training and support to staff and union members on effective communication and media relations techniques.Campaign Support: Collaborate with union leaders and organizers in campaign planning and execution, ensuring communication strategies effectively support campaign goals.Event Coordination: Organize and coordinate union events, ensuring effective communication and promotion of these events to members and the public.Analytics and Reporting: Monitor and report on the effectiveness of communication strategies, using data to inform and adjust tactics as needed.

Oakland, California, United States

Designed a strategic campaign plan that accomplished member goals through traditional and new media platforms. Presented the on-going campaign plan to the Communications Director with expected deliverables and deadlines. Designed, wrote, and edited publications, talking head pieces, broadcast scripts, in-depth political pieces, brochures, newsletters, and feature stories intended for both members and the public.Developed curriculum, materials, and training for staff and members on various communications methods.Regularly updated and maintained campaign templates, photo galleries, and communications information that were easily accessible to staff.Coordinated all aspects of press conferences and media events, including preparation and distribution of press releases and advisories, collecting information, quotes, and contact information, and prepping training leaders to speak to the press.Captured and edited photos and videos for production materials.Coordinated communication throughout the local through publications, videos, and websites.Maintained and updated the SEIU Local 1021 website with campaign and member-specific information.

Berkeley, California, United States

Oversaw online presence, including website copy, newsletters, press releases, and all social media platformsLeveraged virtual community to gain traction for organization events, including canvassing efforts and successful membership meetingsContributed to significant policy and organizational culture updates by writing and socializing internal manuals and memoranda

San Francisco Bay Area

Spearheaded successful effort in writing, directing, & filming national 2020 “We Are DSA” ad campaign for the Democratic Socialists of America.Organized an effective campaign in filming, photographing, and interviewing members of the International Brotherhood of Teamsters Local Union No. 856 in the 2017 “Stand with 856” multimedia campaign.Wrote, directed, and edited a documentary while shadowing the 2014 Dan Siegel mayoral campaign in Oakland.

Berkeley, California

A DSCC (Democratic State Central Committee) delegate is the representative for their committee and specific district. Delegates attend the annual Democrats Convention, network with other Democrats, elect Party officers, promote the California Democratic Party agenda, endorse candidates for statewide, legislative and congressional office, and vote to endorse resolutions and ballot measures all doing so while representing their constituency.

Berkeley, California, United States

Served as an associate member on the Central Committee.Served as an alternate delegate for former Alameda City Council Member Jim Oddie.

Oakland, California

Chaired all endorsement meetings and coordinated events between the local chapter, and public officials and candidatesResearched all political candidates, and opportunities for activism and engagement, and reported necessary details to the Executive BoardServed as the contact person for all inquiries related to endorsements. Served as a liaison between the local chapter and community organizations, and recommended EBYD decisions to co-sponsor community or political events

Berkeley, California, United States

Developed a cohesive communications strategy.Assembled and oversaw a communications team.Crisis management and preemptive planning.Maintained an awareness of campaign risks and threats.Managed media relations.Managed a communications budget.Ensured quality control of all information released.

Emeryville, California

Increased member engagement through social media by converting online support to offline events including picket lines, rallies, and events for NUHW’s endorsed candidatesEnsured successful outcome of web development strategy by aligning consistent brand messaging and visual designs across all digital outletsImproved page content, keyword relevancy, and branding to achieve search engine optimization goals

East Bay, California

Oversaw entire online presence, including website copy and all social media platformsTransitioned from periods of inactivity to immediate stress and intensity with exceptional accuracy and alertnessContributed to significant policy and organizational culture updates by writing internal manuals and memorandaContributed ideas to concept development, strategic planning and campaign operations

Berkeley, California

Welcomed customers to store, engaging with them throughout their store experience.Determined customer needs by asking questions and sharing product knowledge.Provided consistent quality in the preparation of drinks and brewing of coffee and tea.Participated actively in training to learn new and promotional products.Continually worked to expand product knowledge of coffee and tea.Maintained a clean and well-stocked store.

San Francisco Bay Area

Writing and editing ArtSpark digital and print materials, social media, Google Docs, and website. Communicate with potential sponsors and partners, ArtSpark advisory board, funders and investors, public relations/media, and interns.Provide customer service for course students/participants as well as for sponsors and other partners.Assisting ArtSpark team members with organizing events.Research potential sponsors, funders, and speaking opportunities.Previously served as the operations coordinator.

San Francisco Bay Area

Presided over social media channels, managing the website, & update guild membersImproved page content, keyword relevancy, and branding to achieve search engine optimization goalsMaintained expert-level skills in digital platforms such as Facebook and Twitter platformsAnalyzed and reported social media and online marketing campaign resultsPlanned and instituted social media marketing plan for Guild Freelancers / Pacific Media Workers Guild

San Francisco Bay Area

Design and manage the campaign's website.Coordinate campaign efforts through several social media accounts (Facebook, Twitter, and Instagram).Photograph promotional material for campaign.Film online campaign ad.

Alameda, California

Updated and advised Club members regarding recent and upcoming meetings, events, and other activities.Managed all accounts across several social media platforms (Facebook, Twitter, and Instagram) and through the Club's newsletter. Design and manage the Club’s website. Managed the United Democratic Campaign headquarters for the 2016 general election.Staffed and operated the headquarters during business hours.Handled fiscal transactions.Updated and advised Club members regarding recent and upcomingmeetings, events, and other activities.Managed all accounts across several social media platforms (Facebook,Twitter, and Instagram) and through the Club newsletter.Provided excellent customer service skills to inform and educate the generalpublic.Maintained inventory of supplies.Organized retail displays in order to promote sales of campaign related products to the public.

Alameda, California

Coordinated campaign efforts through several social media accounts (Facebook, Twitter, and Instagram).Photographed promotional material for campaign.

Senate District 9 (East Bay)

Coordinated campaign efforts through several social media accounts (Facebook, Twitter, and Instagram).Photographed promotional material for campaign including video endorsement by Oakland Mayor Libby Schaaf.

Oakland, California

Worked for California State Assembly Member Rob Bonta (AD-18).Worked in community outreach program, coordinated special event preparation and staffing.