Zach Lari

Zach Lari Email and Phone Number

Product Manager @ Airtime Rewards
London, GB
Zach Lari's Location
London, England, United Kingdom, United Kingdom
Zach Lari's Contact Details

Zach Lari personal email

n/a
About Zach Lari

I'm an outcome driven Product Manager for Airtime with a strong skill set in strategy, analytics and experimentation. At Airtime, we are redefining rewards with a currency designed for the mobile generation. Elevating rewards beyond transactional cashback and pointless points, our connectivity credit enriches every interaction with deeper connections and superior value.Our cutting-edge technology connects consumers, brands and mobile networks, removing the friction to provide a seamless rewards experience. Using our platform, brands can leverage over 200m data points and the most relevant channel to connect, incentivise and influence sales from the mobile-first generation.With over 3.5m members and over 200 major retail brands, Airtime is the fastest growing rewards programme in the UK. Brands already harnessing the power of Airtime include Boots, Greggs, Frasers Group, Selfridges, Tesco and Aldi to name a few.We are a team of Euphoria Engineers, with offices in Manchester and London,  on a mission to revolutionise rewards in the UK and internationally, we are constantly looking for ambitious and talented people to join us at the forefront of rewards tech.

Zach Lari's Current Company Details
Airtime Rewards

Airtime Rewards

View
Product Manager
London, GB
Website:
karrot.co.uk
Employees:
85
Zach Lari Work Experience Details
  • Airtime Rewards
    Product Manager
    Airtime Rewards
    London, Gb
  • Airtime Rewards
    Senior Product Manager
    Airtime Rewards Apr 2024 - Present
    Manchester, Greater Manchester, Gb
  • Airtime Rewards
    Product Manager
    Airtime Rewards Nov 2022 - Apr 2024
    Manchester, Greater Manchester, Gb
    Spearheaded the development and launch of a new retailer offer proposal, shifting the strategy focus from members to retailers. This strategic pivot, aimed at curbing rewards for passive users, contributed to significant retailer partnerships, including Aldi, and propelled double-digit revenue growth in 2023.Drove a 16% increase in Monthly Active Users over two quarters through strategic product releases, including personalised “For You” offers and an enhanced retailer discovery experience, backed by extensive pre-launch research.Created and implemented an app onboarding strategy focused on optimising the activation rate metric, a key indicator of long-term retention, achieving a 10% improvement in activation rates within six months through various successful experiments.Directed the execution of an Event Strategy Tagging for the App, My O2, and My EE, while establishing a product experimentation program that expanded from zero to thirty app experiments in just one year.
  • Airtime Rewards
    Cro Manager
    Airtime Rewards Mar 2022 - Dec 2022
    Manchester, Greater Manchester, Gb
    My core responsibility is to build, run and lead a Converison Optimisation programme from the ground up. Airtime Rewards is an innovative app that is redefining rewards for a mobile world.Using cutting-edge transactional technology, we are changing customer loyalty for the better via our new digital rewards currency. Through our partnerships with major mobile networks and 100+ high street and online retailers, we reward our community of over 2 million members with money off their mobile bill.Simple, powerful rewards.
  • Myoptique Group Ltd
    Web Optimisation E-Commerce Manager
    Myoptique Group Ltd Feb 2020 - Mar 2022
    London, Gb
    User Experience Lead for the Salesforce Commerce Cloud replatform project. I work collaboratively with; analysts for data-led decision making, product owners to define and confirm story requirements, UX/UI designers to create user experience designs for all front-end aspects of the website, developers to sign-off UX review, and user acceptance testing.I am also responsible for the user experience for all product releases on Glasses Direct and the website optimisation programme.
  • Travel
    Career Break In South America & Relocation Back To The Uk
    Travel Sep 2019 - Feb 2020
  • Sportsbet
    Digital Optimisation Executive
    Sportsbet Jul 2017 - Aug 2019
    Melbourne, Vic, Au
    Responsible for managing Experimentation through Optimizely & Tealium Audience Stream, coupled with leading customer facing and platform automation initiatives.
  • Ladbrokes
    Planning And Promotions Executive
    Ladbrokes Jul 2016 - Apr 2017
    London, Gb
    Manage and evolve the daily promotional process to digital and retail stakeholders, ensuring of aligned planning and delivery between the two channels.
  • Ladbrokes
    Campaigns Executive
    Ladbrokes Mar 2014 - Jun 2016
    London, Gb
    Delivering unique market leading marketing campaigns within time and budget, considering all aspects of the customer journey.
  • Goals Soccer Center
    Assistant Manager
    Goals Soccer Center Oct 2012 - Mar 2014
    A sales, marketing and operational management role. My first job role out of university.
  • Graduate Promotions
    Student Marketer
    Graduate Promotions Oct 2011 - Jun 2012
    Part-time role whilst studying at University, raising awareness of graduate schemes to fellow students on campus, representing reputable clients such as Rolls-Royce, Deloitte and J. P. Morgan.

Zach Lari Skills

Marketing Marketing Strategy Sports Marketing Branding Advertising Marketing Communications Campaign Management Team Leadership Social Media Social Media Marketing Content Marketing Sports Betting Copywriting Instagram Event Management Budgeting Team Management Multi Channel Marketing Multi Channel Retail Dotmailer Email Marketing

Zach Lari Education Details

  • Cxl
    Cxl
    General
  • University Of Southampton
    University Of Southampton
    Bachelor Of Arts - Ba
  • The Sixth Form College, Colchester
    The Sixth Form College, Colchester
  • East Bergholt High School
    East Bergholt High School

Frequently Asked Questions about Zach Lari

What company does Zach Lari work for?

Zach Lari works for Airtime Rewards

What is Zach Lari's role at the current company?

Zach Lari's current role is Product Manager.

What is Zach Lari's email address?

Zach Lari's email address is za****@****l.co.uk

What schools did Zach Lari attend?

Zach Lari attended Cxl, University Of Southampton, The Sixth Form College, Colchester, East Bergholt High School.

What are some of Zach Lari's interests?

Zach Lari has interest in Football, Entrepreneurship, Betting, Music, Sports, Health.

What skills is Zach Lari known for?

Zach Lari has skills like Marketing, Marketing Strategy, Sports Marketing, Branding, Advertising, Marketing Communications, Campaign Management, Team Leadership, Social Media, Social Media Marketing, Content Marketing, Sports Betting.

Who are Zach Lari's colleagues?

Zach Lari's colleagues are Cleo Bamber, Tom Bogle, Alex Burgerman, Gracjan Kolodziej, Nathan Rae-Daniel, Ria Taylor, Grace Finney.

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