Creating and Managing Social Channels and Content:Develop a comprehensive social media strategy aligned with the company's goals.Create engaging content (posts, videos, infographics) that resonates with the target audience.Manage day-to-day activities on social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).Monitor social media channels for trends and opportunities.Managing Daily Email Marketing and Email Flows:Plan and execute email marketing campaigns to nurture leads and drive engagement.Segment email lists based on behaviors like past email engagement and website interactions.Create personalized email content tailored to different segments of the audience.Optimize email campaigns for deliverability, open rates, click-through rates, and conversions.Implement automated email workflows (drip campaigns, welcome series, abandoned cart emails, etc.)Focused on Top of Funnel Leads:Develop strategies to attract and acquire new leads at the top of the sales funnel.Collaborate with sales and product teams to align marketing efforts with business objectives.Use analytics and metrics to measure the effectiveness of marketing campaigns.Continuously optimize campaigns based on performance data and insights.Stay updated with industry trends and best practices in digital marketing.Strategic Planning and Leadership:Develop and execute the overall marketing strategy for Superior Ink.Lead and mentor a team of marketing professionals to achieve departmental goals.Collaborate with other departments (sales, product development, customer support) to ensure cohesive and effective marketing initiatives.Monitor and manage the marketing budget effectively.Brand Management and Communication:Ensure consistency in brand messaging across all marketing channels and campaigns.Enhance brand awareness and reputation through various marketing efforts.Handle public relations and media relations as necessary.

Team Management: Managing a team of graphic designers, videographers, photographers, and motion designers, ensuring we work cohesively to deliver impactful marketing assets that invoke emotion with a elegant aesthetic. E-commerce Platform Expertise: Proficient in Shopify with the knowledge and ability to manage the website effectively, ensuring it stays current and visually appealing.Email Marketing with Klaviyo: Expertise in using Klaviyo as an email marketing platform, including designing and implementing email campaigns, A/B testing, and tracking analytics to improve KPI's. Creative Marketing Strategies: Bring awareness to engaging marketing strategies and content that resonates with customers to grow the brand and achieve brand awareness Effective Communication: Ability to convey powerful messages through marketing materials ensuring the brand's vision aligns with stakeholders and the companies objectives.Problem Solving and Adaptability: Handle challenging situations with a down-to-earth and cohesive approach, adapting strategies to overcome obstacles.Design Software Proficiency: Skilled in most of the Adobe Suite but highly proficient in Lightroom, Photoshop, and Premiere Pro to create visually appealing and impactful marketing assets including, graphic design, photography and videography Competitor Analysis: Regularly analyzing competitors' email marketing, strategies, and product development to enhance a positive and meaningful brand message to customers and stay at the forefront of the footwear industry.

Client Relationship Management: Assisted clients in locating professional document shredding, storage, and scanning services, offering the most cost-effective options.Lead Conversion, Sales Communication, Negotiation: Successfully converted inbound leads into ready-to-close sales, demonstrating effective communication and negotiation skills.Proactive Approach, Results-Driven, Customer Acquisition: Played a key role in converting form-fill leads into new customers, showcasing a proactive and results-driven approach.Sales Strategy, Creativity in Sales, Revenue Enhancement: Developed and implemented creative overall sales strategies to boost revenue and enhance customer acquisition.Sales Planning, Execution, Goal Exceedance: Established and executed successful sales plans, contributing to the growth of the business and exceeding targets.Employee Training, Skill Development, Onboarding: Demonstrated expertise in training all new employees, ensuring they are equipped with the necessary skills and knowledge for success.Interpersonal Communication, Relationship Management, Partnership Building: Leveraged strong interpersonal skills to build and maintain relationships with clients, fostering long-term partnerships.Sales Performance, Goal Achievement, High-Performance: Consistently met and exceeded sales quotas, showcasing a track record of high-performance and goal achievement

US Sales Rep For JSLV & SK8MAFIA - Managed National Wholesale Accounts For The US - Opened New Accounts Nationwide - Order Entry & Processing - Quarterly Trade Shows Including SIA, Outdoor Retailer & Agenda

Market Research: Conduct research on the target market to identify potential customers and trends in the screen printing industry.Lead Generation: Use social media platforms, industry events, and other channels to generate leads for potential clients interested in screen printing services.Client Outreach: Reach out to potential clients through social media, email, or phone calls to introduce the company's services and establish initial contact.Social Media Content Creation: Develop engaging and visually appealing content for social media platforms, showcasing the company's screen printing capabilities, projects, and promotions.Community Engagement: Actively engage with the screen printing community on social media, participate in relevant groups, and build relationships with influencers and potential collaborators.Promotions and Campaigns: Plan and execute promotional campaigns on social media to increase brand visibility, attract new clients, and encourage repeat business.

Provide Daily Content For Promotional Use (Seasonal)- Camper Highlight Videos - Guest Pro Highlight Videos - Brand Highlight Videos