With over 20 years of experience and a fourth-generation farmer, I understand the complexity of agribusiness. I help build and scale technologies for farmers, their advisors, and service providers.As the agribusiness industry continues to increase in complexity and productivity, technology is playing a critical role. I am passionate about finding, developing, scaling, and integrating the key technologies that will enable growers, their advisors, and service providers to deliver food and fiber for a sustainable and profitable future. Every technology must be built for utility and understood in the context of its economic impact on the business.