The transformational business re-structuring / global marketing / business development and communications strategy ideated, initiated and presented to the C E O of The New York Times in New York, the innovative global C S R / marketing initiative presented to the Global Brand Directorate of Vodafone in Dublin, the high impact work done in the U A E (instrumental in creating an iconic brand like RAKBANK) underscore aspiration, ambition and variegated professional experience which straddles Marshall McLuhan's "Global Village." I hold a Masters Degree in Communications & Journalism and have over 25 years of cumulative experience in the areas highlighted below, gained in Marshall McLuhan's "Global Village," India, Bahrain and United Arab Emirates (with 3 years in Bahrain, 17 in U A E) :• marketing, branding, PR, marketing / corporate communications (client & agency side)• business development (in communications, financial services, ITES) • advertising (creative, business development,client servicing) • print / radio / television journalism • sales • product development • managing business with P & L responsibility • entrepreneurship (have ideated, initiated ambitious global projects and presented to top management of global blue chips like The New York Times, Vodafone) • innovation ("Iconoclastic Innovation" to create new iconoclastic models in business, environment management, sustainable green alternatives, spreading cause of education)• I am passionate about transforming local and regional brands into truly global household brands with commensurate revenues, and assisting global brands to permeate regional and local markets.Specialties: Experience includes : advertising, business ideation, business development, branding (re-branding), content software, content strategy, databases, direct marketing, editorial, events, global marketing, image & perception audit, marketing, marketing audit, media consultancy, multimedia, networks, new media, PR, sales.