Marketing Ninja
Quantum 7
Bloomington, Indiana Area
- Customize a unique marketing strategy to introduce a new category of software technology to the market.- Maintain an interactive social media presence on a daily basis, utilizing Twitter, LinkedIn, Facebook, Pinterest, Google+, and additional sites.- Lead all online campaigns and approaches including website updating, SEO research, and PPC campaigns. - Measure and track campaign progress through analytics from Google Analytics, Hootsuite, Commun.it, and others.- Develop blog, newsletter, and email marketing content.- Seek out and build relationships with potential clients and partners.- Network with the community/industry to build our presence as an expert.- Attend key conferences to present the software and interact with potential clients, partners, and end users.- Competitive analysis: Reviewing top competitor sites for target keywords. Checking optimization techniques applied, analyzing backlinks and outbound links and the strategies they have used to gain traffic.- Perform on page Search Engine Optimization and Keyword analysis. Utilize tools such as Google Adwords Keyword Planner and Keyword Discovery.