The Rady Jewish Community Centre aspires to be a vibrant and welcoming community where Jewish culture and values flourish, where families and friendships are strengthened, where healthy and active lifestyles are encouraged, and where we contribute to the well-being of the entire community by ensuring our programs and services are available to all.In my senior leadership role, I am responsible for the growth and reach of the Rady JCC, both in the immediacy as well as for the long-term.

Ross Layne is a unique marketing communications group based out of Winnipeg, MB that loves doing what we do. As Ross Layne's Principal Consultant, I work with businesses looking to launch, grow, or diversify their brands in their existing markets or new markets, generating the results they need - on budget and on time.I bring added value in the areas of content development, segmented target marketing, event planning, and public relations. At the same time I specialize in the areas of… Show more Ross Layne is a unique marketing communications group based out of Winnipeg, MB that loves doing what we do. As Ross Layne's Principal Consultant, I work with businesses looking to launch, grow, or diversify their brands in their existing markets or new markets, generating the results they need - on budget and on time.I bring added value in the areas of content development, segmented target marketing, event planning, and public relations. At the same time I specialize in the areas of account planning, budget management, creative development, copywriting, media planning & buying, and social media management. Show less

Founded in 1964, the Jewish Foundation of Manitoba provides opportunities for people to realize their philanthropic dreams in strengthening and supporting the Jewish and general communities of Manitoba. As the Foundation continues to grow, so does its capacity to help organizations and individuals accomplish great things that enhance community life through various grants and scholarships.As the Director of Marketing & Communications, I play a critical role in increasing awareness among… Show more Founded in 1964, the Jewish Foundation of Manitoba provides opportunities for people to realize their philanthropic dreams in strengthening and supporting the Jewish and general communities of Manitoba. As the Foundation continues to grow, so does its capacity to help organizations and individuals accomplish great things that enhance community life through various grants and scholarships.As the Director of Marketing & Communications, I play a critical role in increasing awareness among the Foundation’s constituents of its role in the community. I oversee all internal and external marketing and communications activities as well as develop and monitor financial budgets for my department. I plan, produce, and implement an annual operational timeline as well as a long-term marketing and communications strategy that supports support the Foundation’s strategic objectives while strengthening its position as a leader in the community. Show less

Canada’s Chartered Professional Accountants deliver the expertise today’s businesses need. The unification of Canada’s accounting bodies creates a single CPA profession supporting more than 190,000 globally respected business and accounting leaders.As the Business Development Manager I was the public point of contact for workforce recruitment for the CPA designation. I represented the program through presentations to various business communities to increase the awareness of the CPA… Show more Canada’s Chartered Professional Accountants deliver the expertise today’s businesses need. The unification of Canada’s accounting bodies creates a single CPA profession supporting more than 190,000 globally respected business and accounting leaders.As the Business Development Manager I was the public point of contact for workforce recruitment for the CPA designation. I represented the program through presentations to various business communities to increase the awareness of the CPA designation and provided guidance and support on the CPA pathway.I also promoted the CPA designation by developing relationships with key business contacts, including influential members, and develop partnerships with other organizations that interface with the business community. Show less

The Certified General Accountants Association of Manitoba was the largest and fastest growing professional accounting body in Manitoba for over 40 years. CGA MB has now merged with Chartered Professional Accountants.As the Manager of Recruitment and Communications for CGA MB, I administered an annual branding and communications budget for CGA Manitoba, achieving budgetary surpluses each year while also significantly building brand equity and increased student membership. I was directly… Show more The Certified General Accountants Association of Manitoba was the largest and fastest growing professional accounting body in Manitoba for over 40 years. CGA MB has now merged with Chartered Professional Accountants.As the Manager of Recruitment and Communications for CGA MB, I administered an annual branding and communications budget for CGA Manitoba, achieving budgetary surpluses each year while also significantly building brand equity and increased student membership. I was directly responsible for the record-breaking new CGA Manitoba student enrolment with a record year-over-year 28% increase through a variety of strategies and tactics; the highest in its 40 year history.I fabricated all CGA Manitoba student recruitment and retention strategies and tactics through numerous channels and managed all day-to-day operations. At the same time I effectively built and sustained various professional relationships with industry professionals, vendors, government officials, and media personnel.I created, produced, and presented various professional development seminars to business professionals from a variety of sectors on the subjects of brand development, social media integration, and guerilla marketing. Show less

As the Coordinator of Marketing and Communications for CGA Manitoba, I created, developed, coordinated, and launched a province-wide rebranding campaign for CGA Manitoba through a diverse media mix and productively facilitated the tracking and post-analysis of the overall marketing plan.I fabricated, copy wrote, and designed in-house all stages of various target-specific and effective mass media advertising campaigns for CGA Manitoba including television, out-of-home, radio, and online… Show more As the Coordinator of Marketing and Communications for CGA Manitoba, I created, developed, coordinated, and launched a province-wide rebranding campaign for CGA Manitoba through a diverse media mix and productively facilitated the tracking and post-analysis of the overall marketing plan.I fabricated, copy wrote, and designed in-house all stages of various target-specific and effective mass media advertising campaigns for CGA Manitoba including television, out-of-home, radio, and online while negotiating and signing off on specific media buys.As an expert in persuasive and public speaking, I effectively delivered well over 200 specifically-tailored recruitment presentations to various post-secondary, professional, and cultural demographics. Show less