Zach Hoffman Email & Phone Number

Portland, Oregon Metropolitan Area

Founded in 2003, Phoogoo is a web and digital marketing agency. We specialize in a wide array of services including web design, eCommerce solutions, application development, branding, search engine optimization (SEO), pay-per-click (PPC) advertising, web hosting, and email marketing. We partner with other agencies to offer our unique mix of interactive.

Portland, Oregon

• Business Development: Spearheaded web development-related new business initiatives, encompassing strategy formulation, cost estimation, negotiation, discovery processes, and website and platform auditing.
• UI/UX Design: Designed a multitude of web properties, landing pages, microsites, digital ads, emails, and application interfaces.
• Leadership: Orchestrated a diverse team of designers, developers, and specialists, both in-house and contractors.
• Project Management: Managed the full spectrum of interactive projects, from initial discovery to design, production, QA, launch, and post-launch phases, ensuring adherence to goals, milestones, budgets, and timelines.
• Support, Maintenance & Training: Provided comprehensive support, maintenance, and training for multiple accounts and their associated web properties.

Portland, Oregon, United States

• In a concise 6-month contract, I achieved the following milestones:
• Revamped and constructed the primary company website.
• Implemented numerous enhancements across three additional web properties.
• Established multiple marketing automations using Active Campaigns, crafting, testing, and deploying email campaigns while configuring triggers and rules.
• Integrated several marketing and analytics tools seamlessly.
• Orchestrated various digital ad, social media, and remarketing campaigns.

• Design, build and manage multiple microsites for internationally recognized companies• Design and oversee large-scale application development including an engineering portal web site for McGraw-Hill (EngineerTown.com) as well as proprietary marketing tools.• Design and code HTML emails, landing pages, online advertising and other digital marketing.

Vancouver, Washington, United States

• Designed and managed maintenance for 12 large-scale web properties including the flagship property: Dotster.com.
• Led front-end integrations for over 10 registrar acquisitions, ensuring seamless transitions and user experiences.
• Directed the design and development of several mission-critical systems, including the checkout process, domain registration process, domain auction system, account management interface, and web hosting management.
• Developed various marketing assets, such as HTML emails, banners, reseller systems, promotions, and print materials, to drive engagement and brand visibility.

West Linn, Oregon, United States

• As one of the three co-founders of English, baby!, a startup aimed at teaching English as a Second Language (ESL) through pop culture, movies, music, and slang, I played a pivotal role in shaping the company's.
• Led the design and management of our community website, ensuring an engaging and user-friendly platform.
• Contributed to content development and strategy, aligning with our mission to provide immersive ESL learning experiences.
• Developed the business model for content syndication and actively contributed to building the systems for deploying content to customers' websites.
• Engaged in pitches to investors and major clients, effectively communicating our vision and value proposition.
• Played a vital role in organizing and executing events, including trade shows and special content development projects, to bolster brand visibility and engagement.

Vancouver, Washington, United States

• Spearheaded the construction of numerous websites for dental practices utilizing a templated system with syndicated content.
• Developed a custom website design program over time, encompassing a comprehensive pricing model, streamlined processes, and effective marketing materials to cater premium clients.
• Recruited and mentored a proficient team of designers, fostering their growth and expanding both templated and custom design services to meet evolving demands.

Tokyo, Japan

Portland, Oregon, United States

Ba, Journalism (Advertising) / Japanese

Education record