Zach Serrano Email & Phone Number

Los Angeles, California, United States

Miami + Nice + Los Angeles

• Projects include brand development and sales training for a boat and yacht dealership chain, government outreach and contracting strategy for a manufacturer of tactical watercraft, creative development, fundraising.

Miami + Los Angeles

• Created and oversaw development of IPIC’s branded content from concept to launch as executive producer, managing large-scale budgets and production crews ranging from five to 40+ members, while building long-term.
• As leader of the corporate partnerships and advertising team, oversaw a national network of sales consultants and produced a four-fold increase in annual revenue while directly managing multiple B2B accounts in a.
• Developed, tested, and implemented SEO, paid, organic, and email strategies for effectively employing culinary, mixology and lifestyle content on social channels and in-venue to captive audiences, generating a 421%.
• Sought out and led pitch meetings with partners, agencies, and stakeholders, utilizing personally designed and authored decks, white papers, and scripts, while managing the flow of all partnership financial and legal.
• Collaborated extensively with C-Suite leadership and partners including NASDAQ and marketing + creative agencies on large-scale strategies and projects including a Regulation A+ IPO, development and launch of a.
• Utilized market research, competitive analysis, and Epsilon studies of IPIC customers in numerous applications, including leading the redesign and implementation of the IPIC membership program to a paid point-and-tier.

Sioux Falls, South Dakota Area

• Developed and implemented merchandising and buying strategies for MR Award-winning luxury menswear stores, forecasting and monitoring market trends while working premium brands including Canali, Boglioli, Eton, Hugo.
• Supervised and trained teams of sales associates and stylists, providing guidance and instruction on managing relationships with customers to build repeat business and positively influence spending
• Developed and launched a new store concept, J.H. & Sons Clothiers

Sioux Falls, South Dakota Area

• Supported a Member of Congress and her staff in day to day office operations
• Worked with the Congresswoman’s staff and other Congressional offices to serve constituents
• Arranged town hall meetings and supported the Congresswoman at district and Hill events

Sioux Falls, South Dakota Area

• Worked behind the counter of a newly-launched, locally-owned coffee shop and wholesale roaster, learning about and contributing to the operations of a small business and new brand from the pre-opening phase onward