My non-standard background spans high-growth ecommerce product management, real estate development, venture capital and retail brand development, all in at-scale, revenue-generating businesses. I'm drawn to complex systems problems at the intersection of technology, economic systems, and the physical world. I led product at Zappos, aligning the growth of the web and mobile products to our business goals. As the primary link between the business teams and technology, our team oversaw the launch of our mobile products, our first non-core shopping experiences and the launch of our VIP program. In 2011 our CEO, Tony Hsieh, asked me to lead the development of our 6.5 acre downtown Las Vegas campus resulting in a LEED Gold rehab of the former Las Vegas City Hall.Tony and I launched a separate company, Downtown Project, investing $350M across 40+ acres of downtown Las Vegas focused on real estate development, small business investment, startup ecosystem cultivation and arts/culture. During that time I also founded two companies, one in coworking and one in advanced urban mobility.We later formed VTF Capital, a $50M+ seed fund, to invest in retail technologies and long-term retail brands, where I was and remain Managing Partner, although we are no longer making new investments.In 2018 I joined Pilotworks, an NYC-based operator of shared commercial kitchens and services for food companies in six states, as COO and later CEO to lead a turnaround.I track and publish my current priorities at zgware.com/now.