Zack Plutzer Email & Phone Number

Los Angeles, Ca, Us

New York, New York, United States

Clients: Kraft Heinz, FanDuel, & Ford

New York, New York, United States

Client: Kraft Heinz

Ann Arbor, Michigan, United States

Teaching Assistant for MKT 409 (Social Media Marketing) taught by Dr. Marcus Collins.

• Managed a 37-person student team to plan and execute MSBC’s first hybrid conference including in-person and virtual components• Successfully managed a budget of over $100,000 and secured funding through partnerships & extensive development with the university. • Communicated and collaborated with external stakeholders of MSBC such as board members, alumni, and other industry professionals to ensure that MSBC's brand and content were at the forefront of industry trends.

Ann Arbor, Michigan

• Developed a strategy with the Co-Presidents to create MSBC’s first virtual conference• Led internal projects regarding the conference’s Partnership, Marketing, Digital, and Event Planning initiatives• Collaborated with the 5 Vice Presidents of MSBC empowering them and their sub-teams to achieve new goals

Ann Arbor, Michigan

• Assist in the management of the CarMax account and ensure that all client needs are met throughout the duration of the summer• Developed strategies for content campaigns, new partnership outreach, and community events for CarMax• Built out a new brand strategy for Fast to assist them in their entrance into sport, media, and entertainment partnerships• Worked with The Collective to create a business plan for Women’s Sport Media Companies and advised the group on strategic recommendations

• Participated in a rotational program between the divisions of Talent, Consulting, Speakers, and Content at The Montag Group • Built out research for the Rocket Mortgage account and developed a marketing strategy for their partnership with the NFL • Administered a new social media strategy for client Ming Tsai and presented him with opportunities to grow his social media presence • Collaborated with my fellow interns to formalize a business development strategy for The Montag Group in the evolving space of Name, Image, and Likeness in the NCAA

Ann Arbor, Michigan

Copake, New York

Copake, New York

Sport Management

Activities and Societies: Michigan Sport Business Conference, Sport Business Association, Michigan Women’s Basketball, Wolverine Support.

High School Diploma

Activities and Societies: President of National Honor Society, Varsity Hockey, Head Chairperson of annual Blood DriveSalutatorian Honors.