Zack Burns Email and Phone Number
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I enjoy using data science to deliver insights that drive business value and shape strategy. Recent projects include using the Python GeoLift package to plan and analyze multicell marketing incrementality experiments, defining and improving a multi-touch attribution methodology, and creating a SaaS LTV model and application. I’m proficient in SQL, Python, machine learning, experiment design, analytics, reporting, attribution strategy, and data engineering. I'm always seeking new opportunities to expand my skills and stay at the forefront of the industry.
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Senior Data Analyst, Growth MarketingRocket MoneyLafayette, Co, Us
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Senior Data Analyst, Growth MarketingRocket Money Sep 2024 - PresentSilver Spring, Maryland, Us -
Senior Data AnalystOutput Inc. Sep 2022 - Sep 2024Los Angeles, Ca, UsWorking closely with our executive team and marketing, product, and finance leaders to identify, report, and share data insights for growth and optimization that shape our company strategy. - Used Python and the GeoLift package to plan and design a multicell geo experiment across two different ads platforms. Results helped to optimize our media mix.- Proposed and created a new LTV model for our SaaS product, including an application for it within HyperQuery using SQL and Python, which allowed stakeholders to self-serve LTV data by various customer segments and attributes.- Proposed and completed a data science project to cluster and generate search keywords by topic using NLP and unsupervised learning techniques. Results informed Marketing and Content strategy to increase acquisitions from high value keyword topics. -
Data Analyst, MarketingOutput Inc. Sep 2021 - Sep 2022Los Angeles, Ca, UsLed ad hoc investigations, created reporting, and helped structure and analyze experiments across our marketing organization. Defined and established strategy around marketing attribution, experiment design, and data governance.Tools: Python Jupyter Notebooks, SQL, GCP/BigQuery, Looker, Amplitude, Google Analytics, Github, Fivetran, dbt, Census, JIRA, Confluence, Excel
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Data AnalystPeaksware Holdings, Llc Mar 2019 - Sep 2021Louisville, Colorado, Us• Proposed and executed end to end deployment of the company’s first automated machine learning model, designed to predict user churn. • Led ad hoc investigations, designed reports, created projections, and managed analytical models with a deep and strategic understanding of financial, customer, and product engagement data. • Helped guide stakeholders across the organization to ask the right questions and make the best decisions for the business.• Created and managed data pipelines and ETL jobs to and from a variety of tools. Tools: Data Warehouses (Snowflake, SQL Server), AWS Services (SageMaker, S3, etc.), BI Tools (Mode & Sigma), Jupyter Notebooks, Segment, Fivetran, Python, SQL -
Customer Success ManagerMakemusic, Inc. Dec 2016 - Mar 2019Louisville, Colorado, Us• Spearheaded first Customer Success position at the company, and created first user health metrics for the business to use as a leading indicator of churn.• Designed and executed targeted outreach campaigns to increase customer engagement and product usage, and ultimately customer retention and expansion. • Trained customer team members to execute outreach campaigns.Tools: Excel, Netsuite, Zendesk -
Customer Support RepresentativeMakemusic, Inc. Mar 2015 - Dec 2016Louisville, Colorado, UsAnswered, reported on, and troubleshooted customer questions and issues across the entire company product line. Also wrote the user manual for a new product, contributed to internal and external knowledge base resources, and helped develop training material.
Zack Burns Skills
Zack Burns Education Details
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University Of Colorado BoulderEconomics
Frequently Asked Questions about Zack Burns
What company does Zack Burns work for?
Zack Burns works for Rocket Money
What is Zack Burns's role at the current company?
Zack Burns's current role is Senior Data Analyst, Growth Marketing.
What is Zack Burns's email address?
Zack Burns's email address is zb****@****are.com
What is Zack Burns's direct phone number?
Zack Burns's direct phone number is (866) 240*****
What schools did Zack Burns attend?
Zack Burns attended University Of Colorado Boulder.
What are some of Zack Burns's interests?
Zack Burns has interest in Poverty Alleviation, Environment.
What skills is Zack Burns known for?
Zack Burns has skills like Music Industry, Customer Service, Drums, Sound, Music, Marketing, Public Speaking, Sales, Management, Sales Management, Radio Promotions, Events Coordination.
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