I oversee the sales and marketing functions for a high-end steel fabrication company that caters to large-scale niche projects across various markets, including medical, oil & gas, process equipment, modular buildings, and alternative energy. In addition, I serve as liaison for all communications and negotiations between the customer and company personnel. Key accomplishments include: -- Conduct extensive market research to identify customers experiencing problems that align with the organization’s products and services; increased annual sales from $1.5M to an additional $19M by establishing and maintaining client relationships and building an extensive business pipeline -- Won a project contract worth $12M+ in value by highlighting innovative designs and innovative processes that were unique to the company and met the client's specific product requirements -- Administer the company’s website and ensure complex technical information is broken down into easily digestible content; led several SEO initiatives, including upgrading the website and incorporating keywords on the webpage to increase the company’s online presence and drive engagement with clients with specific product requirements-- Propelled the company to state-wide recognition by preparing a detailed and persuasive presentation on the organization, which led to the Wisconsin Manufacturer of the Year award in 2012 -- Provided the senior leadership team recommendations for forming a “sister” company with an engineering/sales firm that specializes in designing various different types of process equipment that align with specific Weldall’s services and specifications; resulted in the company becoming Weldall’s largest customer and generated $25M in annual sales

I developed and implemented several strategic sales initiatives to drive profits while growing a sales pipeline across the SE region of Wisconsin. Key accomplishments include: -- Grew the organization’s smallest territory into one of the strongest and fasted growing profit centers in company history; boosted territory sales 30% YoY by closing several large turn-key projects with large-scale customers --Consulted directly with clients to review product requirements and identified potential design solutions that aligned with the client's needs with maximum equipment efficiency; conducted ROI calculations to analyze operational costs and potential investment value -- Negotiated and won a multi-year, multimillion-dollar contract with the company’s largest OEM client -- Oversaw all internal staff workflows and integrated several process improvement initiatives to maximize the use of resources, improve response times, and ensure all KPIs were attained

Well established, multi-million dollar, industrial distributor of compressed air, vacuum, and ancillary equipment.

Served as an Engineering Co-op at the Marshall Space Fight Center in the Structural Test Branch.