Zack Danielson Email and Phone Number
▸ STRATEGIC VISIONARY & REVENUE DRIVER: I doubled revenue in Dallas, establishing high-demand, industry-first deliverables and forging innovations to unlock $Ms in untapped revenue.▸ CREATIVE SALES & BUSINESS DEVELOPMENT TRAILBLAZER: I have a reputation for introducing groundbreaking concepts that achieve industry-wide recognition and replication, driving demand nationwide.▸EMPOWERING LEADERSHIP & TALENT DEVELOPMENT: I turned an underperforming division into a high-performing, loyal team through strategic recruitment, hiring, training, mentoring, & incentive programs.▸STRATEGIC COLLABORATOR: I was instrumental in reshaping OOH market in Dallas by forming relationships and collaborating with the city council to pass a transformative super graphic ordinance. ▸OPERATIONAL EFFICIENCY CHAMPION: By leveraging internal resources, I reduced operational expenses by 15% annually.▸REVENUE GROWTH CATALYST & NEGOTIATION EXPERT: I was recognized for securing the largest contract in Dallas-Ft. Worth market history; transformed sales performance and drove revenue growth across all roles.▸REAL ESTATE & PROPERTY DEVELOPMENT STRATEGIST: I played a central role in netting $multimillions in annual sales by developing and negotiating strategic acquisitions and real estate projects.▸ MY COMMUNICATION STYLE:As a highly motivated individual, I have the ability to promote my own ideas assertively to others without my message being perceived as a "hard sell." This comes from my sense of confidence, my communication skills, and my spontaneous flexibility. This can be of enormous value in negotiations with others.I am known for my knack for lightening the mood of a tense situation without aggressive humor. Not only does this release some of the tension, it also may re-focus some creativity toward a successful solution. I think quickly on my feet and express myself in a verbally fluent way.As a Networker, I am people-oriented in everything I do. I have a wide network of contacts and have the ability to get along favorably with diverse groups of people. I am an enthusiastic presenter in front of groups, both large and small, and my optimism and enthusiasm are contagious.I am very good at promoting ideas and generating enthusiasm in others. I express myself with excellent verbal skills, and I am able to craft a speech or presentation quickly, and without a lot of internal stress.▸HOW I APPROACH CHALLENGES:As a moderate-to-heavy risk-taker, I have a keen awareness of important details. This shows that, in spite of my easy-going style, I also do my due diligence.
Somo
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Ooh Media SpecialistSomo Nov 2024 - PresentDallas, Texas, United StatesSOMO (https://www.somo.world/) stands for Sustainable Mobility. We currently operate the largest fleet of digital Taxi Toppers in NYC. As a division of GPO Vallas (https://www.gpovallas.com/en/blank), our company is deeply rooted in sustainable advertising initiatives through the use of specialized treatments that absorb CO2, NO2, SO2, and volatile organic compounds to ecoVALLAS and VIAVERDE beautifying city centers and major highways by creating urban gardens, to BioBox street furniture recycling program that rewards its patrons with credits via a mobile app. -
Principal / Zooh KeeperZooh, Llc Sep 2024 - PresentDallas, Texas, United StatesIndependent Representative / Consultant within the OOH / DOOH / pDOOH Advertising Space.
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Senior Director Of Advertising & PartnershipsTerraboost Media Jun 2024 - Sep 2024Dallas, Texas, United StatesResponsible for new business development within the telecom vertical. Provided advertising services via a place-based OOH network of Wellness Kiosks in major chain supermarkets, drugstores, shopping malls, fitness centers, and airports. -
Out-Of-Home Marketing And Advertising ConsultantSelf-Employed Aug 2023 - Jun 2024Consult investors, advertising agencies, brands and industry sellers on marketing strategy and out-of-home (OOH) advertising.
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General Manager • Sales, Operations, Marketing, Real Estate • P&L • 42 EmployeesOutfront Media Dec 2014 - Jul 2023Dallas, Texas, United States▸ DESCRIPTION• Led all business aspects including local & national sales, real estate, operations, and marketing, and was directly responsible for the P&L of the Dallas-Ft Worth, Abilene, and Tyler-Longview markets.• Hired and led a team of 42 employees including department heads / managers, sales account executives, administrative, operations, creative & marketing, HR, and real estate professionals.• Directed all sales & revenue aspects of the OUTFRONT media business units in North Texas.• Developed and negotiated all acquisitions & real estate development projects throughout Dallas-Ft Worth.▸SELECT ACCOMPLISHMENTS• Doubled revenue in Dallas through strategic relationship building, personal visits/tours, building high-performing teams, and identifying/closing challenging acquisitions.• Conceptualized and executed ground-breaking, industry-first advertising concepts that propelled demand, including 3-sided digital street kiosks, dual panel wallscapes, and transit shelter wraps – industry firsts that were replicated and can be seen across the U.S.• Turned around sales team performance by recruiting, hiring, training, and mentoring 37 employees, transforming department into high-performing team.• Drove transformative legislative initiatives to reshape Dallas’ advertising landscape. Authored complex and comprehensive ordinances on Supergraphics (wallscapes), downtown video boards, and currently negotiating changes to the digital interstate billboard ordinance.• Co-designed cutting-edge, new downtown office space, leading to feature in Architectural Digest.• Advocated for employees’ growth and potential, elevating 20% of staff into higher positions. -
National Sales Manager • National, Regional, Local Campaign Strategies • Secured Largest ContractOutfront Media Jul 2013 - Dec 2014Dallas, Texas, United States▸ DESCRIPTION• Cultivated relationships and developed competitive campaign strategies for local, regional, and national advertisers.▸SELECT ACCOMPLISHMENTS• Booked largest, single contract in Dallas-Ft. Worth market history worth $21M.• Grew out-of-market sales by 150% -
Sales Manager • National Account Manager • Pricing, Packaging, Servicing • Managed 11Outfront Media Sep 2008 - Jun 2013Dallas, Texas, United States▸ DESCRIPTION• Managed staff of 11 and led sales strategies for pricing, packaging, and servicing in DFW market.▸SELECT ACCOMPLISHMENTS• Engineered game-changing street kiosk installation method, slashing costs, reducing glare, and salvaging ad visibility from previously expensive and impractical process.• Mentored Junior Account Executive who is now the top biller in the southern region. -
Sales Manager • Market Manager • Transit Division • Generated $15M Annually • Top 10 PerformerOutfront Media Jul 2006 - Aug 2008Atlanta, Georgia, United States▸ DESCRIPTION• Managed staff of 6 account executives and 2 operations managers. • Built cross-functional relationships with key decision makers within transit authority – marketing, planning, engineering, safety, and bus/rail operations.▸SELECT ACCOMPLISHMENTS• Developed new revenue streams and recognized as a Top-10 Performer with 109% over annual goal. • Led team in generating multi-$M annually. -
Account Executive • Generated $Ms In Local SalesOutfront Media Jun 2003 - Jun 2006Atlanta, Georgia, United States▸ DESCRIPTION• Drove new business development with B2B, B2C, and SMB customers.▸SELECT ACCOMPLISHMENTS• Generated $2.6M of local sales.in first six months (Jan - June 2006) -
Territory Sales Manager • Industrial And Construction Markets • 16 Manufacturers, 1.4K DistributorsMike Mcgovern & Associates, Inc. 2002 - 2003Atlanta, Georgia, United States▸ DESCRIPTION• Represented 16 industrial and construction manufacturers and 1.4K distributors in 2 states. • Built and implemented business plans and sales strategies for key accounts & conducted sales meetings and training courses for distributor sales force and end users.▸SELECT ACCOMPLISHMENTS• Increased sales from $500K to $3M within first year. -
Media Relations Publicist • Sports & Entertainment • Promoted Campaigns To Top 50 U.S. MarketsTurner Broadcasting 1998 - 2002Atlanta, Georgia, United States▸ DESCRIPTION• Managed publicity efforts for sports and entertainment franchises for TBS Superstation.• Marketed and promoted information and programming highlights to cable television magazine editors and newspaper editors in the top 50 U.S. markets.• Devised strategic “pitch plans” for Network programming and talent announcements.• Represented on-air talent and directed on-location and studio photography shoots.
Zack Danielson Education Details
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Public Relations, Advertising, And Applied Communication
Frequently Asked Questions about Zack Danielson
What company does Zack Danielson work for?
Zack Danielson works for Somo
What is Zack Danielson's role at the current company?
Zack Danielson's current role is Vice President Sales ➡ Sales Leader ➡ P&L ➡ Business Development & Strategy ➡ Expertise in building high-performing teams ➡ Transforming B2B, B2C, SMB business & partnerships.
What schools did Zack Danielson attend?
Zack Danielson attended University Of Arizona.
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