Strategist | Cox CommunicationsAs a results-driven marketing strategist at Cox Communications, I specialize in driving strategic initiatives encompassing acquisition, lifecycle, and retention programs. My expertise lies in analyzing consumer economics to optimize our marketing approach and achieve outstanding outcomes. With a keen eye for detail, I oversee mass media advertising and brand campaigns across the Cox footprint while elevating e-commerce as a top-performing channel.Leadership Aspiration: I have a passion for leadership and a proven track record of guiding and inspiring teams. By providing tactical direction for campaign implementation, I empower my colleagues to excel. Working closely with executive teams, I've contributed to shaping successful marketing strategies that align with and surpass business goals.Education:MBA from UCLA Anderson School of Management (Graduated early in 2018; Specializations in Global Management and Marketing)Syracuse University 🍊 | Undergraduate degree in Marketing ManagementCuse Lax: I had the incredible honor of being part of the Syracuse University Men's Lacrosse Team for four years which included a National Championship. This was an experience that instilled the values of teamwork, dedication, and leadership.Guest Lecturer: I am also actively engaged as a guest lecturer at Penn State, sharing my industry insights and expertise with students.Champion of Diversity & Inclusion: Beyond marketing, I'm committed to fostering an inclusive workplace. I actively contribute to the Cox National Diversity & Inclusion Council and have held leadership positions in Employee Resource Groups. Additionally, I've led mentoring circles and served on the Cox California Diversity and Inclusion Council.Previous Experience: As a Competitive Strategy Manager within Cox Communications, I excelled in national product, pricing, regulation, and industry analysis, consistently driving the organization's competitive edge.Let's Connect: I'm eager to expand my network and collaborate with forward-thinking professionals in the marketing realm. Let's explore opportunities to leverage my leadership skills and marketing acumen for mutual success.Next Goal: Aspiring to secure a prominent leadership position, where I can continue to make a meaningful impact, inspire teams, and drive innovative strategies.
Listed skills include Marketing, Strategy, Social Media, Marketing Strategy, and 39 others.