Zack Mast Email & Phone Number

Expanding my role within Slipstream to help shape our comms strategy and lead a team of storytellers.

Doing my part to usher in the clean-energy future by growing the external communications for Slipstream, a nonprofit on a mission to accelerate climate solutions for everyone.I manage the content strategy and execution of the Slipstream website, leading the SEO strategy and storytelling through digital content including articles, newsletters, and other content types within the CMS. I also edit our monthly newsletter, pitch in on social media and graphic design, and collaborate with stakeholders throughout the organization to keep our storytelling in line with Slipstream's strategic vision.

Greater Chicago Area

Oversaw all aspects of the consumer-facing web presence for a super-cool hospitality brand.

Took a lead role in developing and executing the content strategy for the Illinois Office of Tourism and other clients.

Greater Chicago Area

Grew my digital-marketing skillset as the webmaster, content manager, and project manager for the Illinois Office of Tourism's website, EnjoyIllinois.com. Key collaboration with all the agency's departments — including PR, Media Relations, Web Development, Creative, and Tourism Trade Marketing.

Piloted and managed content initiatives to maintain the Groupon voice and increase efficiency across the Editorial department.

Evolved the Groupon voice by editing writers’ work, providing peer-to-peer feedback, and demonstrating consistent quality.

Helped build the Groupon brand with an ongoing focus on copy that highlighted small businesses’ unique stories.

Assisted editors with daily and weekly blog posts about various pop culture topics, including celebrity gossip; film and television news; Internet memes; viral videos; and other standalone humor pieces.Suggested ideas for new posts and wrote several pieces for publication.Specialized in Adobe Photoshop, including doctored photos, original images, and animated GIFs.

Wrote occasional reviews, features, and articles for the Arts & Entertainment section, covering everything from live performances to television. Awarded "Best Staff Writer - Arts & Entertainment" for the 2008-2009 school year.