I design marketing strategies for different brands. From creating a detailed mood board to developing an attractive campaign and then overlooking execution, I play a complete part in creating a solid digital presence for the client.

I believe stories are the best way to click and resonate with people across the world. I develop stories for brands, marketing, motivation. I also write on free thinking and for my own pleasure, I write short stories. I also blog on topics like product design, product management, bpo, IT industry, business process and collaboration. You can read my stories and blogs at https://medium.com/@zahrairfanI also create content for websites, landing pages, company profiles and social media… Show more I believe stories are the best way to click and resonate with people across the world. I develop stories for brands, marketing, motivation. I also write on free thinking and for my own pleasure, I write short stories. I also blog on topics like product design, product management, bpo, IT industry, business process and collaboration. You can read my stories and blogs at https://medium.com/@zahrairfanI also create content for websites, landing pages, company profiles and social media posts. Show less

Responsible for:- Identity formation and re-branding of the company.- Building and leading a cohesive marketing strategy across all platforms. - Social media marketing including paid campaigns for lead generation.- Devising marketing campaigns with clear objectives.- Tracking and analyzing business analytics from marketing campaigns. - Understanding the market segment and identifying new and more human ways of interacting with it. - Creative content generation which… Show more Responsible for:- Identity formation and re-branding of the company.- Building and leading a cohesive marketing strategy across all platforms. - Social media marketing including paid campaigns for lead generation.- Devising marketing campaigns with clear objectives.- Tracking and analyzing business analytics from marketing campaigns. - Understanding the market segment and identifying new and more human ways of interacting with it. - Creative content generation which includes brand philosophy, blogs and use-cases. - Creating marketing content including presentations, videos and posts. Show less

I was successful in updating the website of the company and creating a re-branding strategy for the company. I managed social media and built presence of the company on Facebook, LinkedIn, YouTube, Medium and Twitter, achieving drastic increase in statistics.

The role required strong analytical skills for preparation of annual reports. I managed relationships with corporate clients like Pharmagen and Big Bird, requiring stress and time management skills.