Zahra Safaei, Ph.D. Email & Phone Number

My role are aimed to navigate the innovation in Smart Circular Economy and Water Management, with a notable record of peer-reviewed publications. I contribute as an expert to sustainable consumption, production, and education at HELSUS Institute, while addressing Societal, environmental, and ecological challenges at Ruralia Institute.As a researcher at the University of Helsinki, I explore innovative approaches to address the Regional Development. I collaborate with multidisciplinary teams, engage with relevant stakeholders, and coordinate multiple projects to enhance the innovation capacity in the Northern Periphery and Arctic regions.I am also the founder and CEO of iQneiform, a company that redefines how organizations adopt digital technologies while upholding environmental sustainability as a fundamental principle. We empower businesses to optimize their operations, harness the unique strengths of human intelligence and AI, and foster a culture of innovation through cutting-edge research and solutions.My passion for sustainable digital transformation stems from my academic background in chemical engineering, specializing in Sensors and Analytical Chemistry. I have a D.Sc. from LUT University, where I worked on water and environmental; and PostDoc from University of Helsinki where I engaged in Healthy food Africa and sustainable food packaging, postharvest and circular economy applications, published multiple papers in these fields. My goal is to leverage my knowledge, experience, and network to create positive impact for society and the environment, and inspire others to do the same. I believe that sustainability, digitalization, and internationalization are the key drivers for the future of business and innovation.